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KA-BOM: An ecosystem of specialists working together to improve collaboration in organizations

Cohn&Jansen signs the George Business launching campaign

Serena Williams returns to the court as new Heineken® 0.0 global ambassador

Stefan Sagmeister headlines D&AD Festival 2026

UK Packaging Pact launches to unlock progress in transforming packaging

BBH Funds Future Generation of Talent with Sixth Year of Barn

Effie Worldwide reveals the contenders for its 2025 Global Best of the Best Effie Awards

Pumpkin appoints former Interbrand VP Joe Stubbs as Chief Strategy and Transformation Officer

Dentsu Creative Italy launches new Birra Moretti campaign celebrating the authenticity of eating, the way we like it

EasyPay invests over €500,000 in 2026 for digitalize receptions in Romanian clinics

Tag: promotion

Lowe&Partners and HyperActive capture the magic of Christmas in a glass of Stella Artois

Lowe&Partners and HyperActive launched a new campaign for Stella Artois that prepares special moments for consumers around winter holidays. The two agencies surprised the authentic quality of the special Stella […]

December 12, 2012December 23, 2012 Cristina Blanaru Ads, Creativity

GPD Idea and Lidl celebrate exquisite taste this Christmas

Starting December 3rd, GPD Idea and Lidl Romania launched a promotional campaign, “Luxury products for everyone“, that celebrates the holiday of refined tastes. This Christmas, for the first time in […]

December 10, 2012December 23, 2012 Cristina Blanaru Ads, Creativity

Who deserves a Samsung? A new campaign in Romania

Leo Burnett & Target, together with Digital Star, Breeze and Starcom MediaVest realized the campaign to promote the most recent Samsung promotion. The campaign takes place from November 16th to […]

November 19, 2012 Cristina Blanaru Ads, Creativity

You follow us, we follow you – how a pizzeria gets more followers on Twitter

Mellow Mushroom is a pizza place with a laid-back Hippie mentality and a rather stoned-looking mushroom for a mascot. As it expanded to 130 stores in over 100 US cities, […]

November 2, 2012October 15, 2020 Cristina Blanaru Ads, Creativity, Digital & Media, Social Media

The Secret Service makes the breaks fun at Nescafe Alegria coffee machines

The Secret Service made a promotion for Nescafe Alegria coffee machines, promising “Coffee, not jokes, with prizes, not planes” and bringing entertainment in coffee breaks all over the place. This […]

October 25, 2012October 28, 2012 Cristina Blanaru Ads, Creativity

Mercury360 and Zuzu give away a New Year’s trip to New York

Albalact and Mercury 360 launched a promotional campaign for Zuzu milk brand, that runs between October 1st until December 9th and includes all brands’ products that have on them promotional […]

October 11, 2012October 15, 2020 Cristina Blanaru All News

McCann Erickson Romania signs a new campaign for Doncafe

McCann Erickson signs a campaign for Strauss Romania, that runs in Romania between October 1st – November 30th and targets Doncafe vending segment. The campaign offers coffee fans the opportunity […]

October 10, 2012November 3, 2012 Cristina Blanaru Ads, Creativity

Next signs the campaign for Biz Days 2012

Next Advertising developed the campaign to promote Biz Days, the biggest evet in business and communication in Romania that reached its 11th edition. The campaign aims to send, subtle and […]

October 9, 2012November 3, 2012 Cristina Blanaru Ads, Business, Creativity, Marketing, Media

Romanian Tourism Ministry changes the promotion vision for Romania’s national brand

Two years after the development of Romania’s tourism brand sparked heated discussions & debates and after some money were invested to promote the plan agreed upon back than, changes are yet […]

September 24, 2012October 10, 2012 Cristina Blanaru Branding, Business, Comm & Politics, Marketing

On people and snails – a promotional campaign like no other in Romanian film industry

MEC Romania (media agency) and Transilvania Film made together the integrated campaign to promote the movie “On people and snails”, a spectacular and atypical production directed by Tudor Giurgiu. The […]

September 19, 2012October 15, 2020 Cristina Blanaru Marketing, Media

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