Tag: report
gemiusAdMonitor: In Romanian online campaigns, more clicks come from women than men
In Romania, women are generating a bigger click rate than men, young people are more active online compared to the other age segments and users with medium education interact the […]
World Press Freedom Index 2015: Decline on all fronts
Reporters Without Borders (RSF) World Press Freedom Index is ranking the performance of 180 countries considering a range of criteria that include media pluralism and independence, respect for the safety […]
The Gunn Report for Media 2014: OMD – Agency Network of the Year, Coca-Cola – Advertiser of the Year, USA – Most Awarded Country
The Gunn Report for Media, the global evaluation of media creativity, innovation and effectiveness, released its 2014 Media Report, summarizing the overall media performance in the year January to December 2014 […]
The Gunn Report released its 2014 Report
The Gunn Report, the global index for creative excellence in advertising, has released its 2014 Report encapsulating the overall performance of the world of advertising in the year January to […]
Starcom MediaVest launched Consumer Report, an encyclopedia on Romanian consumer
Starcom Mediavest launched Consumer Report, an encyclopedia on Romanian consumer including info over the most important segments of consumers (Modern & Active Parents, Social Butterflies – most outgoing consumers, Yuppies – young professionals and Traditional Families). The […]
Polish online ad market, slightly up in H1 2014
Polish online advertising market went up 2.7% in H1 2014, as shown in the results of the AdEx study for Poland, released recently by IAB Poland. According to the data, the […]
Ecommerce Europe: Western European e-commerce market to reach € 204.7BN in 2014
Ecommerce Europe – European umbrella organization for 25.000+ companies, selling products and/or services online to consumers – recently published a report according to which Western European B2C e-commerce market is developing extremely well, […]
@gunnreport publishes “The Power of Print” – analysis based on ideas behind most awarded Print and Outdoor ads in the last 15 years
The Gunn Report has released “The Power of Print”, study of the most awarded Print and Outdoor ads in the world, which identifies 13 basic dramatic formats used in Print advertising […]
IAB Europe, IAB & IHS report: Global mobile advertising revenues – Euro 14.6BN in 2013, almost double compared to 2012
Global mobile advertising revenues hit Euro 14.6BN in 2013, almost doubling (up 92%) compared to 2012, when the value was of Euro 7.6BN, according to a research made by IAB Europe, […]
Gemius: Romania has most internet users (8.8M) in South East Europe
Romania is the biggest South Eastern European country in terms of internet users, with 8.8M registered in December 2013, according to “Online Landscape : South East Europe” report, made by Gemius. In Balkans, […]