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KA-BOM: An ecosystem of specialists working together to improve collaboration in organizations

Cohn&Jansen signs the George Business launching campaign

Serena Williams returns to the court as new Heineken® 0.0 global ambassador

Stefan Sagmeister headlines D&AD Festival 2026

UK Packaging Pact launches to unlock progress in transforming packaging

BBH Funds Future Generation of Talent with Sixth Year of Barn

Effie Worldwide reveals the contenders for its 2025 Global Best of the Best Effie Awards

Pumpkin appoints former Interbrand VP Joe Stubbs as Chief Strategy and Transformation Officer

Dentsu Creative Italy launches new Birra Moretti campaign celebrating the authenticity of eating, the way we like it

EasyPay invests over €500,000 in 2026 for digitalize receptions in Romanian clinics

Tag: Tourism

Romanian national tourism campaign, signed by Carter Films, Godmother and Media Investment

Carter Films, Godmother and Media Investment are the 3 Romanian agencies that worked implementing the Romanian tourism campaign that will run nationwide, in Romania. Romanian Ministry of Regional Development and […]

April 1, 2011May 12, 2012 Cristina Blanaru Creativity, Marketing

Brad manual promises dreams to Tourism Ministry

Romanian Tourism Ministry published touristic brand’s manual, that includes “dreams” scenarios related to the way the foreign tourists will talk to their friends about their experience in Romania. Among the […]

February 21, 2011May 9, 2012 Cristina Blanaru Branding, Creativity, Marketing, Media

Romanian Tourism Ministry bets half of its budget on online comm

Tourism Ministry will allocate half of its communication budget for online: 49% for online communication, 32% for TV ads and 19% for printed ads. Elena Udrea, Tourism minister, presented, on […]

February 17, 2011May 9, 2012 Cristina Blanaru Branding, Creativity, Digital & Media, Marketing

Euro 4M promotion for the Romanian leaf

Romania’s Ministry of Regional Development and Tourism intends to spend up to EUR4 million, without VAT, to advertise the national tourist brand on foreign TV channels. As Mediafax news agency […]

February 2, 2011May 9, 2012 Cristina Blanaru Branding, Creativity, Marketing, Media

The Romanian leaf might appear on all Romanian food products

The Agriculture minister Valeriu Tabara proposed that every Romanian food product to have a label that includes the tourism brand leaf and said also that there will be organized campaigns […]

November 19, 2010 Cristina Blanaru Branding, Marketing

Romanian Tourism Brand – “genuine and unique” and promoted on Facebook

After Elena Udrea, Romanian Regional Development and Tourism minister, said that the fake problem of the leaf in Romania’s touristic brand was solved by the disappearance of the foreign site […]

November 2, 2010May 9, 2012 Cristina Blanaru Comm & Politics, Creativity, Digital & Media, Marketing, Media

Romania will have a manual for its touristic brand

At the end of October, Romanian Minister of Regional Development and Tourism will publish a touristic brand’s manual, in 5,000 copies, from which 2,000 will be in English, according to […]

October 24, 2010May 9, 2012 Cristina Blanaru Branding, Creativity, Marketing

A consortium of agencies will advertise Bulgaria to Bulgarians

Bulgaria’s Economy Ministry tries to convince Bulgarians to spend their vacations in the country, via a national campaign that will run in December and will be declined on TV channels, […]

October 20, 2010 Cristina Blanaru Creativity, Marketing

Romanian Tourism minister: Touristic brand’s leaf issue was solved

Elena Udrea, Romanian Regional Development and Tourism minister, said that the fake problem of the leaf in Romania’s touristic brand was solved by the disappearance of the foreign site that […]

October 7, 2010May 9, 2012 Cristina Blanaru Branding, Comm & Politics, Marketing

Romanian tourism might go on Facebook

Romanian tourism might go on Facebook after representatives of Romanian Ministry of Regional Development and Tourism met Mark Cowan, Head of Emerging Markets CEEMEA – Facebook, to discuss the ways […]

August 12, 2010May 9, 2012 Cristina Blanaru Creativity, Digital & Media, Marketing

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