Month: April 2012
New campaign for Cosmote, signed by Ogilvy Romania
Ogilvy Romania signs a new campaign for Cosmote, in which promotes Cosmote’s offer for Mini option. When activating the promoted option, Cosmote’s clients receive 50 minutes and SMSes in Cosmote […]
Cannes Lions and Haymarket plan a Digital Media Festival in Asia
Lions Festivals, organisers of the Cannes Lions International Festival of Creativity, and Haymarket Media announced an agreement to extend their joint venture in order to also include Digital Media Awards […]
UPDATED: Romanian nominees at EMEA Sabre Awards 2012
(adds Nicola Porter Novelli to the Romanian nominations list at EMEA Sabre Awards 2012 and Graffiti PR as agency for Romanian Academy Library campaign) Romania has a total of 14 […]
The Practice – 5 nominations in finals at EMEA Sabre Awards
Romanian PR agency The Practice has the most nominated works – 5 – in the finals of EMEA Sabre Awards 2012 and this is the third time when the agency gets […]
Ciuc Premium launches its own lemon beer, with an integrated communication campaign
Ciuc announced the launch of a new product, Ciuc Natur Radler, the 1st Romanian lemon beer, as Romanian press was informed. The campaign for the new beer will focus around the […]
Adrenaline in Bucharest Subway, from Graffiti BBDO
Graffiti BBDO put on a sticker at Unirii subway station in Bucharest. The client is Pepsi and Adrenaline is a brand powered by Mountain Dew. Besides the executions in the […]
Siemens Romania launches the 2nd edition of Siemens Race
Siemens Romania launches the 2nd edition of Siemens Race, a project that was very successful last year and awarded at Romanian PR Award. This year, the teams of bloggers involved in the […]
GMP Advertising to handle Timisoreana and Ciucas (Ursus Breweries) creative accounts
GMP Advertising was appointed to manage the creative accounts for 2 brands of beer from Ursus Breweries, Timisoreana and Ciucas, following a pitch that started in August 2011. Ursus Breweries […]
Monica Jitariuc becomes partner at The Practice
Monica Jitariuc became Partner within The Practice, with 5% of shares. Monica became a partner now, when the agency’s social media business generate over 20% of its revenues. Monica joined […]
Synergon Study: Messages on cigarettes’ packs have no impact
Synergon Consulting, Romanian research company specialized in neuromarketing, released the results of a study related to the effects images on cigarettes packs have on smoker and people that gave up […]