Author: Cristina Blanaru
Romanian Saatchi & Saatchi launched Weeks of Work, a program for professional counseling and guidance
Saatchi & Saatchi X Advertising launched “How to become the best professional” project, an innovative program targeting students that aim to work in advertising, communication and PR. The program offers […]
McCann Romania launched “Save the number” campaign for Depanero
Depanero entered in McCann Bucharest’s portfolio in September 2014 and the agency already started its first campaign for the new client, “Save the number”. The collaboration between the client and the agency started […]
André Morys and John Ekman, in Romania at GPeC Summit
Two of the best international conversion optimization specialists, André Morys and John Ekman, will be present and hold presentations for the first time in Romania on November 27th 2014 at GPeC Summit […]
D&AD reveals line-up for 2015 New Blood Awards
D&AD has revealed its global brand partners as it readies to open the call for entries for the 2015 New Blood Awards. Airbnb, Facebook and John Lewis are among the […]
Businesses’ incapacity to loyalize clients translate in over Euro 3.9BN losses yearly in Europe
Expo Media, member Marketing Insiders Group, organizes the 6th edition of a niche conference, a top event on attracting and loyalizing clients for all business areas. The event is scheduled to […]
Ant Farm, Activision and Bungie to produce an intensive campaign for Destiny
Entertainment ad agency Ant Farm teamed up with Activision and Bungie to produce media for the launch campaign behind what became the best-selling new video game franchise launch of all […]
Erka Synergy Communication handles Domo Retail’s communication celebrating 20 years on Romanian market
Erka Synergy Communication signs the communication campaign celebrating Domo Retail’s 20 years since the company was founded on the Romanian market. Since 1994, for 20 years, Domo manages to keep […]
Felix Baumgartner spoke with Romanians for the first time, at Enlightening 3.0 Business Odyssey
Marketing Insiders Group closed the leadership event Enlightening 3.0 – “Business Odyssey” edition, with Felix Baumgartner and an out-of-the-box press conference organized in Bucharest on October 24th. Felix Baumgartner‘s presence in Romania was […]
Stephen the Great and Michel The Valiant try to mobilize Romanians to vote, in a campaign signed by Leo Burnett Group
The right to vote is one of the fundamental rights and, before the 2014 Romanian presidential elections, 60% Romanians don’t even want to go to vote. This is the insight […]
Pegas creates a new bicycles collection together with its fans, in a campaign signed by Publicis Romania
Pegas 2014 collection was created especially to communicate the new positioning of the brand, Pegas – The Urban Bicycle. In the newly launched campaign, Pegas consolidates its positioning, continuing the […]