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The first edition of the Women in Marketing CEE Awards celebrated performance in marketing

Grapefruit and UNTOLD – from record to record or how to sell 40,000 passes for the next edition in just a day

Cresta Awards reveals its 2026 “Of The Year” winners

Animax opens a new store in Chitila Retail Park

Romanian Creative Week X Bucharest 2026 opens the conversation about the future of the creative industries and art journalism, and explores the present through dance and cinema

ITA Airways reframes its brand positioning with global “Simply Italian” platform and Sharon Stone

BBDO, back on Romanian market, now with The Group

pDOOH Isn’t Digital Programmatic. WOO’s Global Study Shows Why — and the Numbers Are Striking.

Ulrik Rasmussen joins Mediascope’s agency Board

Cresta Awards 2026: Independent agency Try takes both Grand Prix for IKEA

Author: Cristina Blanaru

Paul Caiozzo joins Goodby Silverstein & Partners New York

Paul Caiozzo has joined Goodby Silverstein & Partners as executive creative director of the New York office. He assumed his new duties starting this week. Caiozzo’s history includes stints at Twofifteenmccann, Crispin Porter + […]

May 14, 2014June 9, 2014 Cristina Blanaru Business, Creativity, People

Rogalski Damaschin launched in Romania Paula’s Choice cosmetics brand

American premium cosmetics brand Paula’s Choice was officially launched on Romanian market during an event organized by Romanian agency Rogalski Damaschin Public Relations. The event took place on May 9th, at […]

May 14, 2014June 9, 2014 Cristina Blanaru Business, PR

Director Joe Pytka to receive Lion of St.Mark award at Cannes Lions

Cannes Lions will present the prestigious Lion of St. Mark award this year to director Joe Pytka, to honor and celebrate his long and outstanding contribution to creativity in the […]

May 14, 2014June 9, 2014 Cristina Blanaru Festivals & Awards

Yoav Arnstein: Online video is the future of advertising

Yoav Arnstein, General Manager LiveRaill EMEA, considers that online video is the future of advertising and appreciate it is extremely beneficial from brand awareness and engagement standpoint. In an interview for […]

May 14, 2014June 9, 2014 Cristina Blanaru Creativity, Digital & Media, Media

15 years of GrupSapte on Romanian BTL & Field Marketing market

Romanian BTL, field marketing and shopper interaction agenc y GrupSapte celebrates 15 years on Romanian market. Founded in Cluj and with offices all over the country, GrupSapte provides services like sales support, shopper […]

May 13, 2014 Cristina Blanaru Business

 Google makes the portrait of the online Romanian

A study part of “Internet in daily life” project, made by IIBR for Google and covering 5 markets (Romania, Czech Republic, Slovakia, Hungary and Poland), shows Romanians are the most mobile users […]

May 13, 2014June 9, 2014 Cristina Blanaru Marketing, Studies

 Patrick Stewart and David Hasslehoff , among this year’s Cannes Lions speakers

Cannes Lions will have, this year, its largest content program, bringing on stage acclaimed speakers from all over the world to discuss a diverse range of topics and issues relevant to the […]

May 12, 2014May 14, 2014 Cristina Blanaru All News

Sony launches One Stadium Live, social network for football fans

A month before the start of 2014 FIFA World Cup, Sony –  FIFA’s official partner – announced the launch of One Stadium Live, a  social network site dedicated to football fans around the […]

May 12, 2014June 9, 2014 Cristina Blanaru Creativity, Digital & Media

The Good Dog-Catcher campaign, signed by GMP Group for Vier Pfoten Romania, in top 6 Best Ads

The good dog-catcher, a campaign made by GMP Group for Vier Pfoten Romania, was, last week, in top 6 best outdoor campaigns in the world, according to a ranking made by Best […]

May 12, 2014 Cristina Blanaru Ads, Creativity

Creative recharge station in Bucharest, powered by burn

Burn placed, in Bucharest’s Old Center, a creative recharge station – a super-sized can of burn “Fuel your Gadget” – where people can recharge their phones and tablets.Fuel your Gadget is […]

May 8, 2014June 9, 2014 Cristina Blanaru Creativity, OOH / DOOH

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