Author: Cristina Blanaru
Romania to head ABNA-SE for the first time
Romania, through its state press agency Agerpres, took over the presidency of ABNA-SE (Association of Press Agencies in Balkans), on Monday, during the conference of the association that started on […]
Proof of Santa – a Zulu app to raise money for charity
Parents no longer have to don awful-smelling red suits or over-indulge in cookies and milk on Christmas Eve to have their kids believe in the magic of Santa, thanks to […]
Coca-Cola Zero organizes an Antarctica expedition for Musica Zero
19 winners of a promotion conducted by Coca-Cola Zero in Argentina, Chile, Colombia, Costa Rica and Mexico are travelling by ship to Antarctica, to participate to “Música Zero”, cultural event […]
Payback time: Romanian satirical publication, pranked by one of its targets
Romanian satirical publication Times New Roman had its payback. The publication reflects, with humor and irony, events and facts that happen in Romania, presenting to its readers fun “made-up” news, […]
32,000 impressions in one day, generated from mobile on digital screens in Bucharest
Over 32,000 media impressions were generated in 24 hours after launching the app The Pole, the 1st solution for advertising from mobile to digital outdoor (DOH). With an average of […]
Romanian advertising’s first year, in a book signed by journalist Petre Barbu
On December 11th, Romanian journalist and writer Petre Barbu will launch his book that tells, in interviews, the story of the first advertising year in Romania. The book is published […]
Dubai Lynx, open for entries; Jury presidents line-up – complete
Dubai Lynx is now open for entries across the 15 categories for the 2014 edition of the festival (scheduled to take place on March 9-12). Also, the three jury presidents […]
Publicis Events organized for the 12th year in a row the TVMania Awards Gala
TVMania Awards Gala was organized this year also, for the 12th year in a row, by Publicis Events, represented by Radu Baitan – Events Manager and General Producer of the […]
A Day: Welcome to the dark side of advertising. We have deadlines.
A colleague of mine asked me when I came at this company: do you have a life? When I politely answered that I do, he said: forget it, from now […]
Draftfcb Bucharest signs the promo campaign for a new original HBO production, “Stay with me”
Starting December, HBO and Draftfcb invite the Romanian public in front of their TVs, to watch a new and original production HBO Europe made in Romania. The campaign to promote the […]