Category: Branding
Clever launched a new brand repositioning campaign with DDB Romania’s help
The advertising agency DDB Romania signed a new positioning for the brand Clever, as well as a campaign image alongside it. Based on a rigorous research, in partnership with D&D […]
The Times and The Sunday Times revealed new brand campaign
The Times and The Sunday Times have launched their integrated Politics. Tamed. advertising campaign to reinforce the newspapers’ commitment to keeping readers well informed in confusing times. The full brand […]
MullenLowe and MullenLowe Profero contributed to Antipa Museum’s new visual id
Romanian Natural History Museum Grigore Antipa launched a fresh and improved identity, a logo and a new website that are part of a larger project that will see the public […]
Cresta Awards, rebooted by a new team
After 26 years as one of the most respected international creative awards, Cresta has been given a complete makeover designed to align it with the current, fast changing creative landscape. Following […]
Rebranding Transilvania Executive Education, a new Marks project
The Romanian agency Marks created the rebranding for Transilvania Executive Education. The Brief Transilvania Executive Education is a non-profit organization that handles the EMBA program that is 100% British and supported […]
Romanian town Oradea approaches Brandient for the development of its destination brand
Brandient was contacted by the Association for Promoting Tourism in Oradea and Region (APTOR) for the conceptualization and consolidation of Oradea’s destination brand. The project symbolically started on December 1st, […]
At Romania’s Centenary, Penny Market launched 100 products to match Romanians’ taste
In the year Romania celebrates The Centenary, Penny Market launched, under Hanul Boieresc (transl. Noble’s Inn) brand, 100 unique products based on recipes matchin Romanians’ taste during the last decades. […]
BRD – Groupe Société Générale has a new brand platform
BRD – Groupe Société Générale marks also in Romania the new positioning launched by Société Générale, for all the 67 countries where the group is present. Starting November 14th, BRD […]
Suprematika Saint Petersburg handled the rebranding for Bushe
Suprematika Saint Petersburg handled the rebranding for Bushe. Bushe is chain launched in 1999 that has 41 cafes (1 in Moscow and 40 in Saint Petersburg), mini-bakeries and a perspective […]
Societe Generale inaugurated a new brand platform, “The future is you”
A year on from the launch of the Transform to Grow strategic plan, Societe Generale is inaugurating a new brand platform. Driven by the engaging promise “The future is you”, […]