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D&AD appoints 26 new ambassadors in 10 Countries

LANEIGE appoints Jung von Matt HANGANG for global Bouncy & Firm Serum campaign

Legal AI Legora got Jude Law to front its global brand campaign

LOT Polish Airlines is celebrating the 10th anniversary of its route from Warsaw to Cluj-Napoca

Anca Teletin, Grapefruit: “Creativity is not just a skill that you have, it’s a thinking pattern, and the way you approach life and solve problems”

Wave office building in Gdańsk recertified as an “Object Without Barriers”

Monta acquires Vourity’s charge point management software contracts from ABB E-mobility in the Nordics

Contagious Radar 2026 reveals the key trends set to shape culture and marketing in the year ahead 

BBH books LastMinute.com

Schwarzkopf – Official Hair Partner for Mercedes-Benz Bucharest Fashion Week

Category: Branding

Photo by Karly Santiago on Unsplash

Rebranding Creativity 2019 to take place September 13-14th in Cluj-Napoca

Rebranding Creativity 2019– the first Applied Creativity and Creative-Problem-Solving conference in the CEE, organized by Crea-Est and supported by RSM Romania, as the event’s strategic partner, will take place in […]

June 14, 2019October 22, 2019 Romanita Oprea Branding, Creativity

New brand identity for pastel

The communication agency pastel repositions itself and has a new brand identity, following an ample transformation process which led to changing the business model in the context of a constantly […]

May 15, 2019October 22, 2019 Romanita Oprea Branding, Creativity

Brandient created a Supercrown for Oradea

Asociatia Pentru Promovarea Turismului din Oradea si Regiune (APTOR) launched the city brand created together with Brandient. The project started December 1st 2018, with the occasion of the anniversary of […]

May 14, 2019April 7, 2020 Romanita Oprea Branding

FEPE International to rebrand as World Out of Home Organization

FEPE International, the global organisation representing Out of Home media owners, national associations, specialist agencies and suppliers to the industry, is to rebrand as the World Out of Home Organization. […]

May 2, 2019 Cristina Blanaru Branding, Business, Creativity, Media, OOH / DOOH

Häagen-Dazs changes its visual identity

Starting this month, Häagen-Dazs, the world number one super premium ice cream, distributed in Romania by Maresi Foodbroker, changes its visual identity, putting the accent on the extraordinary that each […]

April 12, 2019October 22, 2019 Romanita Oprea Branding, Marketing

pastel gives voice to the rebranding campaign Autism Voice

„Rică nu știa să zică” (“Rică didn’t know how to say”) is the story of thousands of children with autism, that pastel told together with actors Marius Manole and Andi […]

April 10, 2019October 22, 2019 Romanita Oprea Branding

Jessalynn Chen joins Brandient as Business Director Asia

Brandient, the award-winning branding and design company with offices in Eastern Europe and Singapore, has recruited Jessalynn (“Jess”) Chen as Business Director, Asia. Jess will be based in Singapore and […]

April 10, 2019October 22, 2019 Cristina Blanaru Branding, Business, People

Brazilian content producer Globo released an interactive online brand book

Globo – the largest Latin American producer of exclusive, multigenre and multiplatform content – unveiled its updated brand values, personality and identity guidelines. The move reinforces Globos mission of upholding […]

April 2, 2019 Cristina Blanaru Branding, Creativity

KPMG launched in Romania a new employer brand campaign, “Open for talent”

KPMG Romania launched a new campaign of employer branding, with the tag line „Open for Talent”, encouraging the expression of individuality, originality and personality of potential employees and bringing in […]

March 14, 2019 Cristina Blanaru Branding, Business

Turkish Airlines has unveiled a new brand identity, by Imagination

Coinciding with its 85th anniversary, Turkish Airlines has unveiled a new brand identity, designed by global experience agency, Imagination. The news coincides with the full-service launch of the new Istanbul […]

March 7, 2019 Cristina Blanaru Ads, Branding, Creativity

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