Category: Creativity
Photo by Aaron Sebastian on Unsplash
Vasile Alboiu takes over as Chief Creative Officer at Lowe Group Romania
Starting April, Vasile Alboiu takes over the helm of Chief Creative Officer (CCO) within Lowe Group Romania, and will coordinate, from this position, the activity of all group’s creative teams. The […]
Fred & Farid Paris and Diesel launched Loverdose Red Kiss digital campaign
Fred & Farid Paris signs the new Diesel Loverdose Red Kiss (the new Diesel feminine fragrance) digital campaign, which also includes a dedicated website, Loverdose Red Kiss Experience In this stream […]
Mekanism, creatively involved in The North Face’s “I train for…” campaign
Mekanism was involved in creating several of the creative assets for “I train for” campaign, initiated by The North Face for its recently-launched Mountain Athletics line. Mountain Athletics is all things training […]
Pepsi Challenge in Romania sees Romanian music composer joining the global brand ambasadors
Pepsi Romania launched “Pepsi Challenge” as part of an ambitious global movement challenging Pepsi fans to experience life in a different manner. In the Romanian campaign, music composer Marius Moga joins […]
Geometry Global Bucharest came up with the mobile phone app that can “Read a Tree”
Geometry Global Bucharest, part of the largest brand activation network, today launched a new mobile app for the Romanian online bookseller Elefant that allows people to get a free e-book by simply scanning any […]
STIHL and its new agency Altmann + Pacreau get into the outer space
STIHL and its new agency Altmann + Pacreau launched a new campaign which is sending viewers on an unexpected voyage. The worldwide leading retailer of chainsaws, STIHL offers an extensive range of […]
Bob Greenberg, R/GA Founder, to receive Lion of St. Mark at Cannes Lions 2015
Cannes Lions announced that Bob Greenberg, Founder, Chairman and CEO, R/GA, will be honoured with the Lion of St. Mark at the 2015 Festival. The Lion of St. Mark is […]
ROTHCO & Daintree Paper Boosts Irish Marriage Equality Debate with ‘Shred of Decency’ Confetti
Creative agency ROTHCO has teamed up with Dublin-based paper company Daintree in a radical new campaign in support of same-sex marriage in Ireland and they have created confetti from ignorant […]
New York Festivals Torch Awards Announces the 2015 Jury
The New York Festivals Torch Awards announced the 2015 Jury. Members of the Torch Awards Jury were recruited from the World’s Best Advertising℠ Executive Jury of worldwide chief creative officers […]
A new assortment of Mirinda, communicated with an ad campaign in Romania
Mirinda introduced on the Romanian market a new pear drink, a product completing the range of Mirinda soft drinks which also includes flavors like orange, lemon and grapes. During the […]