Category: Creativity
Photo by Aaron Sebastian on Unsplash
Zenith Romania: Romanian ad market enters an ascending trend
The start in 2014, when Romanian ad market posted a growth of 3.6% after 5 crisis years, continues with a positive evolution in the next years. The most recent Zenith […]
Publicis and Orange launched a new Christmas holiday campaign in Romania
Orange and Publicis Romania launched a new holidays campaign, the story of 2 sisters that wait for the snow to fall. As snow isn’t hurrying to appear, the girls take the situation in […]
Publicis Romania, the only European agency in the final stage of a pitch for a new Renault launch in India
Publicis Romania is the only agency in Publicis’ European network that is in the final stage of a pitch having as stake the launch of a new Renault model on […]
Cannes Lions unveiled the presidents of juries for 2015 edition of the festival
Cannes Lions, the International Festival of Creativity, announced the presidents that will lead the juries at the 2015 edition of the awards We have always selected the most awarded, respected […]
Manly presents for men, a challenge from FCB Bucharest and Nivea Men and the first Romanian commercial gif. campaign
FCB Bucharest launched, for the first time in Romania, a gif. executions campaign aiming to promote a brand. “Men and uninspired presents” aims to bring in consumers’ attention the winter […]
A ballerina and a rally pilot – protagonists in a new Garanti Bank campaign in Romania
Garanti Bank launched, in Romania, a new campaign – “A full life with Bonus Card” – which has as protagonists Monica Petrica, prim-ballerina at Romanian Opera, and Andrei Mitrasca – rally pilot. Each […]
H1 2014 in Romanian digital advertising: +19% compared to H1 2013, to RON 58.5M
Romanian digital advertising market posted a like-for-like increase of 19% in H1 2014 compared to the same period of 2013, with the value reported by the 21 participant companies being […]
M&C Saatchi, Idris Elba and TouchCast Tackle Ebola with ‘Africa United’ Integrated Campaign
M&C Saatchi London teamed up with Idris Elba and interactive video agency TouchCast, in partnership with Kyne, freuds, Green Door Pictures and RadicalMedia, have unveiled an integrated campaign for the […]
Brands&Bears signs Tazovsky’s promotional campaign for 2014 winter holidays
Tazovsky commissioned, this year, to Brands & Bears the task to handle the creative side of its winter holidays promotional campaign. This is the first time the 2 companies are […]
Romanian agency ERKA Synergy Communication, 10 years later
Romanian advertising agency ERKA Synergy Communication celebrates 10 years since its founding, a period of time during which it changed standards in retail advertising and consolidated its position among Romanian medium […]