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NEXXT AI Summit 2026: From Experiment to Business Value

Interbrand´s Best Global Brands 2026 – increased in brand value compared to 2025

Caroline Jaramillo, appointed Head of Fuse Colombia

Żabka Group delivers continued growth in 9M 2026, surpassing 13,000 stores and further improving profitability

From Price to Value: Secom® and Sonica Works Bring the Differentiating Criteria to the Forefront with the New “Secom® Standard” Platform

Bucharest hosts conference on Artificial Intelligence regulation and its impact on the economy

You know how many people enter your stores, but SIT-Mobil shows you how many walk past

„The Good Alpine Life” starts at 1.400 meters, a story by Sonica

IAA Romania Launches the “Sports Marketing Masterclass with Iulia Niculae-Cuciurean”, a Program Dedicated to Companies and Agencies Investing in Sport

The first edition of the Women in Marketing CEE Awards celebrated performance in marketing

Category: Creativity

Photo by Aaron Sebastian on Unsplash

New visual identity for Electrolux

Electrolux introduced a new visual identity for the company brand. Refreshing the iconic logotype and setting new distinctive standards for imagery and colors, the design is created to have more […]

January 14, 2015March 24, 2015 Cristina Blanaru Branding, Creativity

Owen Wilson to be the voice in a campaign for TrueCar

Owen Wilson, award-winning actor, producer and writer, will lend his voice to a series of new broadcast spots for TrueCar, negotiation-free car buying and selling platform. The campaign is aimed at promoting […]

January 14, 2015 Cristina Blanaru Business, Creativity

Havas acquires a health and wellness agency in Germany

Havas bought German communication agency Bird & Schulte Advertising, an award-winning agency based in Freiburg. The agency offers a full spectrum of services for Rx and OTC, including advertising, digital media, events […]

January 14, 2015 Cristina Blanaru Business, Creativity

Romanian agency SMITE: 30% increase in turnover in 2014, aims for 50% increase in 2015

Romanian independent communication agency SMITE, founded in 2009, closed 2014 with over half million euro turnover, a 30% increase compared to previous year. The result comes as a consequence of business consolidation, which […]

January 13, 2015February 16, 2015 Cristina Blanaru Business, Creativity

Changes within Lowe Group Romania: Hortensia Nastase becomes VP, Monica Botez takes over Golin

Starting January 2015, Hortensia Nastase becomes Vice President of Lowe Group Romania, with the mission to coordinate the creative agencies within the group (Lowe&Partners – creative, Golin – PR and Vibe – BTL). With […]

January 12, 2015February 16, 2015 Cristina Blanaru Business, Creativity, People

Adventures from Transylvania Creative Fest

My eyes in her eyes. I grabbed it because it had only been falling for 10 centimeters. The second key, the one to  open my locked room that couldn’t find […]

December 19, 2014October 15, 2020 Newsroom Creativity, People

There is gold in each of us! – a Leo Burnett Group, BRD and Romanian Handball Federation campaign

Under the concept “There is old in each of us”, Leo Burnett Group, in partnership with BRD – Groupe Societe Generale, launched a new campaign aimed to inspire young generation of […]

December 19, 2014December 19, 2014 Cristina Blanaru Ads, Creativity
Razvan Capanescu - Chief Creative Officer Leo Burnett Group Romania

Romanian creative director Razvan Capanescu, curator of digital selection for Lurzer’s Archive

Razvan Capanescu is the first Romanian Creative director selected to be “Curator of inspiration” for Lurzer’s Archive, magazine that offers resources of inspiration to communication professionals all over the world. […]

December 17, 2014February 16, 2015 Cristina Blanaru Creativity

Jazz and World Vision launch a campaign to support poor children in Romania

Romanian Jazz and World Vision launched a new campaign as part of the program “Donating future”, running in December and aiming to support poor children from the communities where the […]

December 17, 2014 Cristina Blanaru Creativity

Andrew Spurgeon and Rob Rogers to preside Lions Health Jury in 2015 

Lions Health, global festival for the healthcare communications industry, announced Andrew Spurgeon and Rob Rogers will lead the juries at next year’s awards. Andrew Spurgeon, Executive Creative Director, Langland, will […]

December 17, 2014February 16, 2015 Cristina Blanaru Creativity, Festivals & Awards

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