Category: Creativity
Photo by Aaron Sebastian on Unsplash
Internetics 2013: 200 entries from 42 agencies
Internetics 2013 attracted 200 entries from 42 agencies. The Romanian agencies that entered works in competition are Bakers Digital Communication, Bortun•Olteanu, BrandUP Interactive, Carat Romania, Centrade Saatchi & Saatchi, Colorbitor […]
Papaya Advertising, Godmother, OMD and Rogalski Damaschin PR to work for Promenada in Romania
Papaya Advertising, Godmother, OMD and Rogalski Damaschin PR are the partner agencies selected by Promenada for the launch and brand support campaign in 2014. The selection process, that lasted 2 […]
Experiential marketing in the new Staropramen campaign developed by Lowe&Partners
Lowe&Partners Bucharest developed, for Staropramen, an experiential marketing campaign that entices the consumers to find the treasure of Prague. The promotional campaign is active between August 5th – September 29th, […]
Brainient to provide interactive videos to ITV via Ad Explore
Brainient signed a partnership with ITV, largest commercial TV network in UK and one of the largest in Europe, in order to provide the company interactive videos to ITV. As Emi […]
Study: SMS-es, TVCs and unsolicited e-mails – most intrusive communication channels for Romanian consumers
Romanian consumers consider that SMS-es, TVCs and unsolicited e-mails are top 3 most intrusive communication channels, while marketers aren’t bothered by TV commercials, but include in the top 3 the […]
Vodafone launched a new brand campaign
Vodafone Romania has recently launched a new brand campaign to let people know about daring Romanians that, with the help of technology, succeeded in generating innovation, achieving progress and overcoming […]
Coca Cola shared the logo with its consumers during the summer
Coca Cola shared the logo with its consumers, including in Romania, in “Share a Coca-Cola” campaign. For the first time in brand’s history, Coca-Cola offered its consumers the logo, challenging […]
Mediacom – Network of the Year at M&M Global Awards 2013
MediaCom was designated Agency Network of the Year during M&M Global Awards 2013, distinction it receives for the 4th time in 5 years. Also, the agency received awards in 4 […]
Lowe Romania turned 20
Lowe Romania, one of the first ad agencies founded in Romania, celebrates 20 years on the local advertising market and, 2 decades after launch, transformed into one of the biggest […]
Competition of “experimentalist” GIFs, from Internetics and Grolsch
An animated GIFs competition on “When you work in online” theme is to take place on September 12 -30, as part of the events around Internetics 2013. The competition challenges […]