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Bucharest hosts conference on Artificial Intelligence regulation and its impact on the economy

You know how many people enter your stores, but SIT-Mobil shows you how many walk past

„The Good Alpine Life” starts at 1.400 meters, a story by Sonica

IAA Romania Launches the “Sports Marketing Masterclass with Iulia Niculae-Cuciurean”, a Program Dedicated to Companies and Agencies Investing in Sport

The first edition of the Women in Marketing CEE Awards celebrated performance in marketing

Grapefruit and UNTOLD – from record to record or how to sell 40,000 passes for the next edition in just a day

Cresta Awards reveals its 2026 “Of The Year” winners

Animax opens a new store in Chitila Retail Park

Romanian Creative Week X Bucharest 2026 opens the conversation about the future of the creative industries and art journalism, and explores the present through dance and cinema

ITA Airways reframes its brand positioning with global “Simply Italian” platform and Sharon Stone

Category: Branding

Photo by Karly Santiago on Unsplash

Metropolitan Life – promoted in Romania with “we are here’ campaign

Mid-February, Metropolitan Life launched its new brand promotion campaign, under the tag-line “We are here”. To make the message alive, Metropolitan Life image is presented in different places from day to […]

March 5, 2013March 5, 2013 Cristina Blanaru Branding, Business, Creativity

Tiriac Holding’s rebranding, awarded at 2013 Rebrand 100 Global Awards

After last year’s double success at  Transform Awards, Tiriac Holdings’s rebranding campaign, made together with Brand Tailors, received new international accolades, with a Merit diploma at Rebrand 100 Global Awards. […]

March 1, 2013 Cristina Blanaru Branding, Business

ArtDuck Studio became CG Folks Studio

ArtDuck Studio reorganized and rebranded as CG Folks. After the rebranding, implementation of the new structure and a bigger team, the studio offers an expanded level of CGI services such as […]

February 28, 2013 Cristina Blanaru Branding, Digital & Media

Naked&Jones, a brand development agency, active on Romanian market since the end of 2012

Naked & Jones is a new agency on Romanian market, that started its activity in the end of 2012 and started as an agency focused on brand development, aiming to […]

February 27, 2013March 20, 2013 Cristina Blanaru Branding, Business, Creativity

Seed Consultants launched Aliphia, a 100% Romanian brand

Seed Consultants, exclusive Landor partner in Romania, launched Aliphia, a brand of para-pharmaceutical products. Seed Consultants made the rebranding for its client, during a process that lasted 3 months and aimed […]

February 19, 2013March 20, 2013 Cristina Blanaru Branding

Romtelecom drops Dolce and Clicknet and focuses on the main brand

Romanian telecom operator Romtelecom is changing his branding strategy and drops Clicknet and Dolce from communicating its internet and sattelite TV services. Instead, the company will focus on a single […]

February 11, 2013March 20, 2013 Cristina Blanaru Ads, Branding, Business, Creativity

7 months old Storience, finalist at 2013 Transform Awards

After just 7 months since launching their own agency, Adriana and Stefan Liute saw their work getting in finals at 2013 Transform Awards. Namely, Storience was selected on the shortlist […]

February 7, 2013March 20, 2013 Cristina Blanaru Branding

Gerovital Pure’s packaging, signed by Cocoon Group

Cocoon Group, branding and design agency with activities in Central and Eastern Europe, made the packaging design for Gerovital Pure, a new soap range from Farmec S.A. Cocoon Group had […]

January 11, 2013 Cristina Blanaru Branding, Business

The Romanian ad industry, the look through eyeglasses

Liliana Marin, founder of Medical Optik Lounge, is one of the very few Romanian specialists that can pride themselves with expertise in the eye-wear styling. In her 25-year-long career, she […]

January 9, 2013March 20, 2013 Cristina Blanaru Branding, People, Profiler

Grapefuit signs Sameday Courier rebranding

Grapefruit signs the rebranding for SameDay Courier, with the new visual identity integrating all brand’s values: flexibility, customized services, fastness, creativity, innovation and safety. The visual identity is in line […]

December 13, 2012December 23, 2012 Cristina Blanaru Branding

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