Category: OOH / DOOH
Cocor Media Channel – Euro 1.4M sales in 2011
Cocor Media Channel, the biggest media facade in continental Europe, reported for 2011 outdoor sales worth Euro 1.4M, an amount slightly smaller than the previous year, when its sales were […]
Affichage Holding took over its subsidiary in Romania
Affichage Holding took over its subsidiary in Romania, where now holds 100% of the shares following an amicable settlement with the former minority shareholder. In spite of this move, Affichage intends to […]
Spectacular takes over Monopoly Media’s sales in Romania
Spectacular Group of Companies took over the sales of indoor advertising company Monopoly. By taking over the sales of the indoor advertising through indoor TV screens handled previously by Monopoly […]
Romanian outdoor, reunited in Romanian Outdoor Advertising Association
Romanian main outdoor companies reunited under Romanian Outdoor Advertising Association, an association founded in August 2011. ROAA appears as a need for Romanian outdoor companies for an organism to really […]
GfK Romania: TV and Outdoor – preferred advertising spaces for Romanians
GfK Romania analyzes, in a research report made for IQads, the way the Romanian consumers are interacting with advertising, which are the most efficient communication channels and what kind of […]
Brand Connection won ProCredit Bank’s media account
Brand Connection won ProCredit Bank’s media account and ran a 1st campaign online and outdoor Brand Connection offers complete media services for ProCredit Bank: research, planning, strategy & buying and […]
Tom Touch delivered 3 interactive bus terminals in Bucharest
Tom Touch, the interactive division of CS Vision, delivered 3 interactive bus terminals in Bucharest, to be used in an unconventional outdoor campaign. The interactive stations are placed in Victoriei […]
Easter
Happy Easter! We will have a short break during Easter, but we will be back to the normal pace with info and news about Romanian marcom on Tuesday. We […]
Cannes Lions announced juries for Film, Press and Outdoor
Cannes Lions 2011 organizers announced the line-up for this year’s Film, Press and Outdoor Juries for the festival that will take place from 19-25 June. Individually these jury members are […]
For Earth Hour, Elevate and WWF turn corporate lifts in a CSR platform
In March, Elevate and WWF make an original project that has as purpose to promote a responsible attitude towards environment even when people are at work. For that, Elevate turned […]