M&C Saatchi opens in Mexico City
M&C Saatchi, the world’s leading independent communications network, launches its latest office in Mexico City. The M&C Saatchi Network has a unique ownership model, with partners in each office having […]
New visual identity and slogan for UPC in Romania
Starting September, UPC Romania has a new visual identity and a new slogan, “Enjoy every moment”, communicated through a marketing campaign that supports company’s strategy to offer the best connectivity […]
The new platform created by Jazz for Provident, exported to Hungary
After more than 4 years of collaborations and numerous creation and efficiency awards, the successful Provident-Jazz partnership continues also in 2017 with a series of new executions, under the platform […]
Caroli Foods Group launches the first product 100 percent natural
Caroli Foods Group, the leader of the consumers’ preferences in the category of processed meat answered market’s desires and launched the first product 100 percent natural. As the market research […]
Epica Awards: 2 new categories, expanded jury and call for entries
The Epica Awards 2017 are now officially calling for entries, with two new categories and an expanded jury. Covering advertising, design, PR and digital, Epica has staked a unique place […]
A new Grolsch challenge: visual art based on the emotions generated by music
Grolsch came with a new challenge for the everyday experimentalist and tried to transpose the emotions that we feel when we are listening to music, visually. The result was a […]
Two Gold Trophies for „Romanians Adopt Remanians” at Ad Stars International Festival
Romania won two Gold trophies at Ad Stars International Advertising Festival with the campaign „Romanians Adopt Remanians”, created by GMP Advertising and Webstyler. This year, the jury reunited in South […]
Efforts for inter-measurable Total Video eco-system in Romania
Info-Sanatate, GBD Research and Romanian Association for Indoor Advertising have made the first steps towards an inter-measurable Total Video eco-system in Romania, by introducing a Marketing ROI Multiscreen modeling for […]
Yves Saint Laurent releases the anthem of the Generation Y
For the first time in a while, Yves Saint Laurent is launching a fragrance; it is called Y and is a male one made for the Generation Y. The product is introduced […]
UX Bucharest 2017 to take place in Bucharest 3-6 October
The second edition of UX Bucharest, the first conference of this kind in the East Europe, will take place at the beginning of October 2017. Specialists in UX Design, Customer […]