Tag: BCR
CohnandJansen JWT to provide creative services to BCR, after winning a pitch for the account
In pitch since the start of the year, the advertising account of Romanian Commercial Bank (BCR) was won by CohnandJansen JWT, appointed to handle bank’s ad creation duties. The agency, previously […]
BCR and New Age Media make a promotion with cinema tickets in Cinema City’s network
New Age Media Romania, media sales house for Cinema City, and BCR launched a promotion – “Buy a ticket and you get another one as present” – that will run […]
Next launched a new campaign for BCR, on “Together we change the story” platform
Next Advertising launched a new campaign on BCR’s “Together we change the story” communication platform. The main character in the campaign is a modern Harap Alb (a Romanian Harry Handsome) […]
Rogalski Grigoriu Public Relations and Money School – mentioned in Goodvertising by Thomas Kolsten
“Money School”, a campaign made by Romanian Rogalski Grigoriu Public Relations for Romanian Commercial Bank (BCR), was included in “Goodvertising”, a book written by Thomas Kolsten that presents 120 creative campaigns […]
The Practice – Agency of the Year at Romanian PR Award
The Practice Romania got the wanted Agency of the Year awards at this evening’s Romanian PR Award 10th edition Gala, after its team was called on the stage the most […]
Tempo signs the 1st BCR campaign targeting the business segment
Romanian Commercial Bank (BCR) launched, together with Tempo Advertising, the 1st image campaign to position the bank on IMM (small and medium entreprises)-entrepreneurs segment. The campaign is centered on the […]
IAA Young Professionals and BCR launch CompetitIAA
IAA Young Professionals and BCR launch CompetitIAA, offering the students that are fans of Marketing & Communication the chance to start their career as communicators working for a super-client, Romanian […]
“Rediscover Romania” 2011 by Petrom – the best strategy in Europe, at Digital Communication Awards
Rediscover Romania 2011 campaign, initiated by Petrom and supported by Dacia, Romtelecom, BCR, Paralela 45 and Romanian Peasant Museum, was chosen the Online Campaign with the best Strategy in Europe. […]
Lowe&Partners supports BCR Ladies Open Romania
Lowe&Partners supports BCR Ladies Open Romania, an event at its 1st edition, that also included a series of special events. BCR Ladies Open Romania, the most important contest of its […]
Romanians’ Trusted Brands 2011
Trusted Brands 2011, market study on European consumers realized by Reader’s Digest, reached to its 11th edition and identifies and awards the brands that managed to win Europeans, respectively Romanians, […]