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IAA Romania Launches the “Sports Marketing Masterclass with Iulia Niculae-Cuciurean”, a Program Dedicated to Companies and Agencies Investing in Sport

The first edition of the Women in Marketing CEE Awards celebrated performance in marketing

Grapefruit and UNTOLD – from record to record or how to sell 40,000 passes for the next edition in just a day

Cresta Awards reveals its 2026 “Of The Year” winners

Animax opens a new store in Chitila Retail Park

Romanian Creative Week X Bucharest 2026 opens the conversation about the future of the creative industries and art journalism, and explores the present through dance and cinema

ITA Airways reframes its brand positioning with global “Simply Italian” platform and Sharon Stone

BBDO, back on Romanian market, now with The Group

pDOOH Isn’t Digital Programmatic. WOO’s Global Study Shows Why — and the Numbers Are Striking.

Ulrik Rasmussen joins Mediascope’s agency Board

Tag: campaign

US starts a $150M tourism campaign in May

US starts a $150M media campaign to promote itself to travelers worldwide, an initiative from Brand USA approved by American Congress, as Los Angeles Times writes. The campaign is a […]

April 23, 2012May 6, 2012 Cristina Blanaru Ads, Creativity

Image PR and Romanian Medicine Producers launched a CSR campaign – “Pills aren’t candies”

Romanian PR agency Image PR and Romanian Association of International Medicine Producers (ARPIM) launhed “Pills aren’t candies” campaign, part of assocation’s CSR strategy in 2012. The campaign aims to increase […]

April 20, 2012 Cristina Blanaru CSR, PR

Lay’s – The Duel

Ad commercial part of a new campaign developed by Graffiti BBDO for Lay’s (PepsiCo). The campaign includes in store, online (with a social media component) and TV spot. The ad […]

April 20, 2012May 6, 2012 Cristina Blanaru Ads

Marks signs the new communication campaign for Fan Courier

Romanian agency Marks signs the new communication campaign for Fan Courier, leader in Romanian courier services sector. “Expectations” campaign runs in April – May and September – October and is […]

April 18, 2012 Cristina Blanaru Ads, Creativity

Amsterdam, promoted in a KLM Romania campaign

KLM Romania launched a campaign that promotes Amsterdam as touristic destination. The campaign runs between April 11th-May 3rd and will see 10 Facebook fans winning trips to Amsterdam, aiming in […]

April 12, 2012May 6, 2012 Cristina Blanaru Digital & Media, Marketing

Science is fun and internet banking is for everyone, from ING

ING Bank Romania launched an educational platform for internet banking services, launching a new site meant to explain in a simple and creative way internet banking products and services , […]

April 11, 2012May 6, 2012 Cristina Blanaru Business, Digital & Media

Romanian public lives Adrenaline, with Graffiti BBDO

Graffiti BBDO launched a new campaign for Pepsico, for their Adrenaline brand, that was already signaled by many for the executions in Bucharest Subway . As Lavinia Florea, Account Director […]

April 11, 2012May 6, 2012 Cristina Blanaru Ads, Creativity

UPDATED: New campaign for Romanian Police, signed by Publicis Bucharest

(adds details regarding the campaign) Publicis Bucharest made a new campaign for Romanian Police, “The Prince and the Pauper”, that includes OOH, print, radio, POSM and a partnership with a […]

April 10, 2012May 6, 2012 Cristina Blanaru Creativity

Unilever says Fuck the Diet! in Germany

Ogilvy and Unilever Germany launched “Fuck the diet!” campaign, that, since April 2nd, asks women to forget the endless list of dietary rules with Unilever You Darfst. The campaign includes a […]

April 10, 2012May 6, 2012 Cristina Blanaru Ads, Creativity

New campaign for Cosmote, signed by Ogilvy Romania

Ogilvy Romania signs a new campaign for Cosmote, in which promotes Cosmote’s offer for Mini option. When activating the promoted option,  Cosmote’s clients receive 50 minutes and SMSes in Cosmote […]

April 10, 2012 Cristina Blanaru Ads, Creativity

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