Tag: digital
Hungarian digital ad spend in 2012: 35.65 BN HUF
Digital net adspent in Hungary was of 35.65BN in 2012, with Hungarian advertisers spending 4.5BN HUF more on digital last year, which generated a market growth of 14%. By advertising […]
H Media Romania repositioned as digital full service agency
H Media Romania announced, in the beginning of April, its new positioning as a digital full service agency, with the image campaign “Digital Addicts”, launched on company’s Facebook page. “Digital Addicts” campaign […]
Das Cloud online magazine launches Macroscop, 1st data journalism project in Romania
Das Cloud online magazine and Romanian graphic and interactive design studio X3 are launching the 1st project of data journalism in Romania. The experimental project brought together a team of journalists, […]
Former Citibank, Rohith Murthy takes the lead of NABE Labs (Centrade Group)
Rohith Murthy, that managed until recently the eBusiness division within Citibank, will join Centrade Group, heading the newly created digital division NABE Labs. Headquartered in Bucharest, NABE will innovate and […]
Important move on Romanian digital market: Hyperactive and Senior Interactive merge as Senior Hyperactive
Romanian digital agencies Hyperactive and Senior Interactive merged, with the newly formed agency to act on the market as Senior Hyperactive, under the management of Mihai Tataru, agency’s new Managing […]
Romanian GolinHarris analysis: Why is Harlem Shake a viral?
Romanian specialists of GolinHarris’ The Bridge made an analysis of Harlem Shake phenomena, the most en vogue viral of the moment. According to Anca Bundaru, Digital Manager GolinHarris, the Harlem […]
A new edition of Colgate’s educational campaign – launched
Colgate launched a new edition from Oral Health Month campaign, schedule to take place between February 21st – March 24th. The campaign is made together with AMSPPR (Romanian private practice dentists […]
Publicis Groupe merges Digitas and LBi, creating DigitasLBi
Publicis Groupe announced the merger of Digitas and LBi to form the leading, fully integrated global digital agency network, with digital marketing and technology capabilities at the core. The new […]
Andreea Strachina, Kaleidoscope Proximity: Digital loves clients (I)
Hello, stranger. If you’re in the search of a smart and revolutionary article about how to apply digital strategies on certain matters, I’m afraid you’re in the wrong place. I […]
GolinHarris Romania and Alex Ciuca launched 2012 Media Recap
GolinHarris Bucharest and Romanian blogger Alex Ciuca launched 2012 Media Recap, an analysis for campaigns and trends that represents a first in Romanian digital sector. The e-book includes a collection of notable events, […]