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Pernod Ricard expands its partnership with Mediascope, focusing on innovation and experiential creativity in 2025

Wilkinson Sword Intuition gets real with hairy truths, in its bold rebrand by Pablo

M.O.B.A. Network unveils M.O.B.A. Forge, innovation hub to accelerate growth

Retail Media Hub announces a strategic partnership with Schwarz Media

Oxygen launches Oxygen Media, a new specialized media planning & buying agency

Win Advisors consolidates the team with Alexandru Ion (Operations Manager) and announces the company’s expansion in CEE and SEE

Pernod Ricard expands its partnership with Mediascope, focusing on innovation and experiential creativity in 2025

Wilkinson Sword Intuition gets real with hairy truths, in its bold rebrand by Pablo

M.O.B.A. Network unveils M.O.B.A. Forge, innovation hub to accelerate growth

Retail Media Hub announces a strategic partnership with Schwarz Media

Oxygen launches Oxygen Media, a new specialized media planning & buying agency

Win Advisors consolidates the team with Alexandru Ion (Operations Manager) and announces the company’s expansion in CEE and SEE

Tag: HyperActive

Lowe Group made the launch campaign in Romania for German insurer Gothaer

Gothaer Group, one of the oldest insurers on German market, launched in Romania with an integrated campaign signed by Lowe&Partners, GolinHarris, BPN and Senior Hyperactive. The challenge was to creatively […]

March 19, 2013April 16, 2013 Cristina Blanaru Creativity

Important move on Romanian digital market: Hyperactive and Senior Interactive merge as Senior Hyperactive

Romanian digital agencies Hyperactive and Senior Interactive merged, with the newly formed agency to act on the market as Senior Hyperactive, under the management of Mihai Tataru, agency’s new Managing […]

March 14, 2013April 16, 2013 Cristina Blanaru Business, Digital & Media

Medic One made a mobile first aid app for Red Cross, in a CSR project

Medic One, 1st agency in Romania exclusively dedicated to health communication, developed for Red Cross an unprecedented CSR project, a first aid app for mobile phones, especially for iPhone, that includes info […]

March 2, 2013March 20, 2013 Cristina Blanaru Digital & Media, Mobile

Lowe&Partners and HyperActive capture the magic of Christmas in a glass of Stella Artois

Lowe&Partners and HyperActive launched a new campaign for Stella Artois that prepares special moments for consumers around winter holidays. The two agencies surprised the authentic quality of the special Stella […]

December 12, 2012December 23, 2012 Cristina Blanaru Ads, Creativity

Hyperactive, to handle digital for XTB Romania

XTB, leading brokerage specialist on Romanian market, appointed HyperActive to handle development and management for its online projects and campaigns.  The company made its decision following a pitch in which […]

November 28, 2012December 23, 2012 Cristina Blanaru Business, Digital & Media

Lowe&Partners sets the basis for the biggest Romanian DIY community in Romania, on Facebook

Lowe&Partners set up the basis for the biggest Romanian DIY community in Romania, on Facebook, where Praktiker Romania’s page reached, in just 6 months, to over 65,000 fans. The increase of […]

October 22, 2012November 3, 2012 Cristina Blanaru Digital & Media, PR

Lowe&Partners and VEKA teamed with Ionut Iftimoaie in a viral campaign for Veka windows

Lowe&Partners is responsible for “Champion of my Soul” song dedicated to Ionut Iftimoaie by a misterious woman. The video is a hit over the internet for over a week and […]

October 18, 2012November 14, 2012 Cristina Blanaru Creativity, Digital & Media, Guerilla, Social Media

Golden Drum: How do shortlists look alike for Romanian agencies?

Advertising festival Golden Drum attracted also this year a serious Romanian presence. IAA.ro counted the Romanian agencies that made it on shortlists: Cohnandjansen JWT, McCann Erickson Romania, Frank Communication, Leo Burnett […]

October 4, 2012October 10, 2012 Cristina Blanaru Creativity, Festivals & Awards

Lowe Vibe, Lowe&Partners and Beck’s dare the public to be part of a new adventure

Romanian agencies Lowe Vibe and Lowe&Partners, together with Beck’s, launched a new campaign that challenges the public to get involved in a new adventure, with the chance to win a […]

September 19, 2012October 10, 2012 Cristina Blanaru Creativity, Digital & Media, Media, Mobile, Social Media
Praktiker, 10 years

Praktiker 10 years – celebrated with a promotional campaign signed by Lowe&Partners

Lowe&Partners prepared for Praktiker a promotional campaign during which everyone wins. The campaign celebrates the 10 years of activity for Praktiker in Romania and aims to award loyal clients with […]

September 10, 2012September 12, 2012 Cristina Blanaru Business, Creativity, Marketing

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