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Tag: McCann Erickson Romania

McCann and Rom launched “That’s Romania!” campaign to fight against preconceptions

McCann Worldgroup Romania launched a new campaign together with Rom Autentic brand, “That’s Romania!”, a campaign to raise awareness over the unfounded preconceptions Romanians continue to have towards their country. We […]

May 17, 2017 Cristina Blanaru Ads, Advertising

UPDATED: McCann Erickson, most awarded Romanian agency @Eurobest

(adds statements from McCann Romania’s representatives) Romania’s results at Eurobest 2015 consist in 12 trophies: one Grand Prix, 3 Golds, 4 Silvers and 4 Bronzes, scooped by McCann Erickson Bucharest, Leo Burnett Romania and Publicis […]

December 3, 2015June 4, 2016 Newsroom Ads, Advertising, Awards, Eurobest, Festivals

Victor Croitoru, promoted Regional Strategy Director for IPG Mediabrands Central Eastern Europe

With over 12 years of experience in media as part of UM Romania (McCann Worldgroup Romania), Victor Croitoru was promoted and takes over as CEE Regional Strategy Director for IPG Mediabrands, media group […]

August 13, 2015 Cristina Blanaru Advertising, Business, People

McCann Erickson Bucharest signs a new campaign for UniCredit Romania

McCann Erickson Bucharest and UniCredit Consumer Financing launched a new communication campaign – “Fulfill life-long wishes”, to promote the UniCreditCard Principal and UniCreditCard Premium credit cards, launched in Romania in March by UniCredit Consumer […]

June 24, 2015 Cristina Blanaru Ads, Advertising

Mihnea Gheorghiu and Sebastian Olar to represent Romania at ADC Europe’s Creative Express

Mihnea Gheorghiu and Sebastian Olar are Romania’s representatives at ADC Europe’s Creative Express,  a workshop to promote train travelling through creative communication. On October 3rd, 21 creatives from all over […]

October 1, 2013October 11, 2013 Newsroom Advertising, People

Sprite and McCann Bucharest unveil the truth about promotions: Win prizes that promote us!

The newest Sprite campaign in Romania is using the idea “Win prizes that promote us”, was developed by McCann Erickson Romania and is active since June. This is the 1st […]

July 29, 2013 Cristina Blanaru Ads, Advertising

Romanian Effies 2013: McCann Erickson Romania – top honors; Graffiti BBDO – biggest number of prizes

McCann Erickson Romania took top honors and a Grand Effie while Graffiti BBDO went home with the biggest number of prizes and also Grand Effie, following the Romanian Effie Awards […]

June 11, 2013July 15, 2013 Newsroom Advertising, Effie

UPDATED: 7 Romanians in 2013 New York Festivals’ juries

Romania has five six seven representatives in 2013 New York Festival’s juries, with McCann Erickson Bucharest dominating in numbers, with 3 jurors. Jurors representing Romania at New York Festivals 2013 are Branded […]

April 8, 2013April 16, 2013 Cristina Blanaru Advertising, Festivals, New York Festivals

UPDATED: McCann Erickson Romania scoops Grand Prix in PR with Rom, at #Eurobest #Romaniansaresmart

Romanian McCann Erickson Romania was awarded the Grand Prix in PR at Eurobest, for its Rom campaign, client Kandia dulce. The same campaign also got a Silver in Media and […]

November 30, 2012December 23, 2012 Cristina Blanaru Eurobest, Festivals, PR

Inside people, promoted to head departments within McCann Erickson Bucharest

Starting November 2012, Dana Constantin, Dana Hogea and Diana Ceausu – three of the oldest McCann Erickson Romania’s team members , will take over the management of Client Service and Strategy […]

October 26, 2012November 3, 2012 Cristina Blanaru Advertising, Business

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