Tag: online
BrandTailors’ online communication strategy, built exclusively on social networks
Romanian strategic brand consulting and design firm BrandTailors is the first Romanian company that build its online communication strategy and website on an innovative concept, relying solely on social networks […]
10 trends in Romanian mobile marketing for 2011
A recent analysis made by Voxline Communication shows that Romanian market will see, in 2011, a sustained increase of mobile marketing. “2010 showed a spectacular increase of the mobile marketing: […]
AOL bought Huffington Post
AOL Inc bought Huffington Post, Arianna Huffington’s influential website, for $315 million, according to Reuters. After this buy, Ariana Huffington will lead a newly formed The Huffington Post Media Group, […]
Over 2.8M Facebook users in Romania
Over 2.8M Romanians have accounts on Facebook, according to statistics from recently launched Facebrands.ro. According to Facebrands.ro, that monitors the Romanian pages on Facebook, the number of Facebook users grew […]
Romanian Radio & TV, on Facebook
Romanian radio and TV stations are present on Facebook, trying to reach their audience through social media, as data published by Facebrands.ro shows. When it is about TV stations, the […]
Havas Digital gets its online intelligence and consumer insights from Hitwise
Havas Digital, part of Havas Media, will work with Experian Hitwise (Experian Marketing Services) to get online competitive intelligence and consumer insights for Havas Digital and other Havas interactive agencies […]
Google to launch paid-for analytics package
Google to launch paid-for analytics package, according to Brand Republic, that writes that Google is preparing to roll out a paid-for enterprise-level analytics tool in 2011, so it will compete […]
Carmen Simion is the new CEO of Kinecto (Tempo Group)
Carmen Simion is the new CEO of Kinecto, Romanian digital agency part of Tempo Creative Group. With 15 years of experience in brand communication and integrated campaign coordination, Simion joins […]
Personalized engagement with consumers, the aim for marketing industry
Marketeers continue moving from mass communication to personalized engagement with consumers, social media gaining more and more momentum and allowing consumers to hold much more control over their interactions with […]
KFC Romania asks prices from bloggers to run a Smart Choice campaign on blogs
KFC Romania launches Smart Choice, a platform through which it sells its product to the best prices. In order to make this platform known, KFC decided to run also a […]