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Tag: PwC Romania

Salaries in Romanian ad industry – up 3% in 2019, according to UAPR’s Salary Survey

Romanian ad industry is on the raise and that is reflected also in the net salaries of its employees, which grew on average by 3% in 2019, compared to 2018. […]

October 30, 2019November 15, 2019 Cristina Blanaru Advertising, Business, Finances

ROADS: Romanian online ad market in 2016 grew 22%, to €41M

The most recent edition of ROADS (Romanian Online Advertising Study), made by IAB Bucharest and PwC Romania, shows the total reported value of the Romanian online ad market for 2016 […]

June 8, 2017 Cristina Blanaru Advertising, Digital & Media, Marketing, Studies

ROADS:7% increase for Romanian online ad market in 2014

According to the most recent edition of ROADS, study made by IAB Romania and PwC Romania for the 8th year in a row, the online advertising market in Romania reached, in 2014, to […]

June 2, 2015July 13, 2015 Cristina Blanaru Advertising, Digital & Media, Marketing, Studies

H1 2014 in Romanian digital advertising: +19% compared to H1 2013, to RON 58.5M

Romanian digital advertising market posted a like-for-like increase of 19% in H1 2014 compared to the same period of 2013, with the value reported by the 21 participant companies being […]

December 9, 2014February 16, 2015 Cristina Blanaru Advertising, Digital & Media, Marketing, Studies

Romanian Online Advertising Market in S1 2012: RON 46.6M

The value of Romanian online advertising market in S1 2012 is RON 46.6M, according to ROADS, presented, at IAB Forum Romania, by Ruxandra Bandila, Marketing & Business Development Manager PWC Romania. […]

October 16, 2012November 3, 2012 Cristina Blanaru Advertising, Digital & Media, Marketing, Studies

A boost for Romanian advertising market, the aim of IAB Forum Romania 2012

Online advertising is growing both in Romania and worldwide and investments attracted by this channel in 2011 showed that advertisers acknowledged this trend also.  That is why IAB Forum Romania […]

October 11, 2012November 3, 2012 Cristina Blanaru Digital & Media, Marketing

ROADS: Romanian online advertising market in 2011 – RON 91.8M

Romanian online advertising market reached to RON 91.8M in 2011, up from RON 86M in 2010. According to ROADS (Romanian Online Advertising Study), made by IAB Romania and PwC Romania), […]

May 28, 2012August 22, 2012 Cristina Blanaru Advertising, Digital & Media

ROADS: Classical ads generated the highest revenues in Romania in H1 2011

According to Romanian Online Advertising Study (ROADS), a study made by IAB Romania and PwC, classical online advertising generated, in H1 2011, the highest revenues. The highest income came from banners […]

February 1, 2012May 6, 2012 Cristina Blanaru Advertising, Digital & Media, Studies

ROADS: Financial sector – the biggest investments in online advertising in S1 of 2011

Romanian financial sector had the biggest investments online in the 1st semester of 2011, followed by telecom, motor and food sectors, according to ROADS (Romanian Online Advertising Study), realized by […]

October 6, 2011May 12, 2012 Cristina Blanaru Advertising, Digital & Media, Media, Studies

IAB Forum Romania – live updates

IAB Romania organizes, on October 5th 2011, in Bucharest, the 1st edition of IAB Forum Romania, official event of Romanian online advertising industry, that will be attended by European important […]

October 5, 2011May 12, 2012 Cristina Blanaru Advertising, Digital & Media, Media, Mobile

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