Tag: Romania
Three Romanian winners at IAA Inspire Awards
Romania is the country with most winners that took the stage at IAA Inspire Awards, a gala during which the Effie 2015 Global trophies were also offered. Felix Tataru, Senior VP IAA […]
Romanian BRAT introduced a new category of members, PR and creative agencies
The Managing Board of Romanian Transmedia Audit Bureau (BRAT) decided to introduce a new category of members, namely PR and creative agencies, according to a decision made on May 13th. Simultaneously, […]
Danone changes yogurt’s packaging on Romanian market
Danone Romania changes the packaging for half of its yogurts portfolio, launching a new yogurt glass based on the idea of “Keep It Simple & Safe” (KISS). The new packaging will […]
Romanian legislator forbids paid public transportation without a licence
Romanian politicians elected in Deputies Chamber adopted a law project (298 votes for, 2 against and 16 abstentions) which forbids the paid public transportation of people with a car that doesn’t own […]
Idea::Bank’s launch in Romania, handled by Jazz, Rogalski Damaschin PR, and Magnetic Live
Idea::Bank, part of Getin Holding, one of the biggest Polish financial groups, launched its identity, philosophy and banking offer for the Romanian public, under the slogan “Fresh banking from Poland” […]
Starcom MediaVest Group infographic: Romanians and the contemporary Easter traditions
With Easter just around the corner in Romania, country that celebrates the religious event under the reek-Orthodox calendar, Starcom MediaVest Group released a new infographic on Romanian consumers’ habits, made […]
GAV and Happy Tour have “Nothing to hide”
GAV, Romanian advertising agency handling communication for Happy Tour Group, signed the creative concept and the digital strategy of client’s new campaign, “Nothing to hide”, which takes place exclusively online […]
Daescu Bortun Olteanu handles communication for Romanian Promenada Mall
Starting March, Daescu Bortun Olteanu expands its retail portfolio by communicating for a new client, Promenada Mall, owned by South-African investment fund NEPI (New Europe Property Investments), for which the agency […]
GPeC, the most important e-commerce event in Romania, started its 10th edition
March 19th marked the debut of the 10th annual edition of GPeC (eCommerce Awards Gala), the most important event for Romanian e-commerce. According to the organizers, this year’s edition will be […]
Saatchi & Saatchi brand, brought back on Romanian market by Publicis Groupe Romania
Publicis Groupe Romania announced the return on Romanian advertising market of the Saatchi & Saatchi brand. The agency returns on the market as part of an association with The Geeks, as Saatchi & Saatchi+The Geeks. According to […]