Tag: Romania
What women want on Women’s day – subject for a new Starcom MediaVest Romania infographic
Starcom MediaVest launched its 20th infographic from HumanGraph Experience, entitled “What Women Want on Women’s Day” and based on data obtained by SNA Focus and an Ivox study made in February on […]
Romanian Transmedia Audit Bureau (BRAT) to release first online audience data for rural areas
Romanian Transmedia Audit Bureau (BRAT) announced the launch, on March 6th, of the first audience results for webpages in rural areas, according to SATI (Internet Trafic and Audience Study). The […]
7th Superbrands edition in Romania to research perception over brands
The 7th edition of Superbrands program in Romania was launched and started with a new Superbrands Council including 25 business personalities and with a market research made in partnership with […]
WIAD 2015 in Romania: How users’ happiness looks in digital players’ eyes
Romanian capital hosted, on February 21st, the 4th edition of World Information Architecture Day (WIAD), the only local event dedicated to information architecture specialists. This year’s event theme was the […]
Romanian PR agency DC turns 20: Euro 2.5 investments and continuous adjustment to stay in sync with the times
Romanian PR agency DC Communication just turned 20 years since its emergence on the local market. The agency was launched by Teodor Frolu and Crenguta Rosu and it started its activity in […]
Radu Pilat: In the future, we’ll be a multi-functional-short-attention-spanned-superficial-socially-obsessed industry
Heist Industries is a Romanian agency that does advertising different, out of the classic frame and out from the ad break. It is guilty for flooding Bucharest’s subway with poetry, convincing Romanians […]
GPeC data: Romanian e-commerce value reached over Euro 1BN in 2014
Romanian online retail market exceeded, last year, Euro 1BN, close to double compared to 2013, when its value was of Euro 600M. The value is based on estimations made by the […]
Facebook in Romania – 7.6M Romanians use it in 2015
The presence of Romanians on Facebook continued to grow and reached to 7.6M in 2015 from 7M in the start of last year and up 8.57% compared to 2013. The number […]
Standout: Trusted blogs’ influence among readers is increasing
Romanian agency Standout made, in the end of 2014, the 4th edition of Romanian Blogs Audience Study (SABR 2015), which questioned 8,800 participants and referred to 56 blogs covering 12 […]
Zenith Romania: Romanian ad market enters an ascending trend
The start in 2014, when Romanian ad market posted a growth of 3.6% after 5 crisis years, continues with a positive evolution in the next years. The most recent Zenith […]