Tag: Romania
Saatchi & Saatchi brand, brought back on Romanian market by Publicis Groupe Romania
Publicis Groupe Romania announced the return on Romanian advertising market of the Saatchi & Saatchi brand. The agency returns on the market as part of an association with The Geeks, as Saatchi & Saatchi+The Geeks. According to […]
Facebook conquered almost half of Romanians, reached to 8M active accounts
Mid-March, Facebook reached to over 8M Facebook accounts in Romania, up 5% compared to the start of the year. Also, in the first 3 months of the year, the number of […]
Agencies’ Night in Romania – simultaneously in 6 cities, on April 2nd
This year edition of Agencies’ Night is set to take place in Romania on April 2nd, with the event scheduled to take place simultaneously in 6 cities (Bucharest, Brasov, Cluj, Iasi, Oradea and Timisoara) […]
Ivaylo Naydenov, appointed General Manager for Mondelez Romania, Bulgaria and East Adriatic markets
Mondelez Romania announced the appointment of a new General Manager. Starting March 2015, Ivaylo (Ivo) Naydenov is General Manager for Mondelez Romania, Bulgaria and East Adriatic markets, taking over the position from […]
What women want on Women’s day – subject for a new Starcom MediaVest Romania infographic
Starcom MediaVest launched its 20th infographic from HumanGraph Experience, entitled “What Women Want on Women’s Day” and based on data obtained by SNA Focus and an Ivox study made in February on […]
Romanian Transmedia Audit Bureau (BRAT) to release first online audience data for rural areas
Romanian Transmedia Audit Bureau (BRAT) announced the launch, on March 6th, of the first audience results for webpages in rural areas, according to SATI (Internet Trafic and Audience Study). The […]
7th Superbrands edition in Romania to research perception over brands
The 7th edition of Superbrands program in Romania was launched and started with a new Superbrands Council including 25 business personalities and with a market research made in partnership with […]
WIAD 2015 in Romania: How users’ happiness looks in digital players’ eyes
Romanian capital hosted, on February 21st, the 4th edition of World Information Architecture Day (WIAD), the only local event dedicated to information architecture specialists. This year’s event theme was the […]
Romanian PR agency DC turns 20: Euro 2.5 investments and continuous adjustment to stay in sync with the times
Romanian PR agency DC Communication just turned 20 years since its emergence on the local market. The agency was launched by Teodor Frolu and Crenguta Rosu and it started its activity in […]
Radu Pilat: In the future, we’ll be a multi-functional-short-attention-spanned-superficial-socially-obsessed industry
Heist Industries is a Romanian agency that does advertising different, out of the classic frame and out from the ad break. It is guilty for flooding Bucharest’s subway with poetry, convincing Romanians […]