Month: June 2010
Heineken lets consumers design the beer bottle
Heineken allows its consumers to design their beer bottle, offering them a personalized pack of 6 beers for 30 euros. In a contest organized on company’s site, consumers can choose […]
The power of social networks – subject of two new events signed by Evensys
Evensys, a Romanian company launched 4 years ago and specialized in organizing conferences and seminaries, launches two new workshops to explain the power of social networks, “Social Media & Crisis […]
A new visual identity and packaging design for Ovidiu brand, signed by Seed Consultants
Seed Consultants, Romanian company specialized in branding and design and partner of Landor Associates in Romania, realized the new visual identity and packaging design for Ovidiu, a brand owned by […]
Google offers Blogger Template Designer to the general public
After launching, in march, Blogger Template Designer on Blogger, Google made it available for all the users of the platform, starting June 11th. Blogger Template Designer is a way to […]
2010 World Cup – viewers and estimates
A research made by Initiative shows that 2010 FIFA World Cup will achieve record global viewership, with the total audience figure increasing by at least 5% compared to the 2006 […]
D’Arc Mini Challenge, by X3 Studios – “Site of The Day” on Thefwa.com
X3 Studio, a Romanian design studio, had one of the sites it made – D’Arc Mini Challenge – chosen as “Site of The Day” on Thefwa.com, on June 11th. According […]
Thinkdigital Romania launched the 1st channel of Thinkdigital.ro.Network
Thinkdigital Romania launched the Sports Vertical Channel, the 1st channel of Thinkdigital.ro.network. According to a press release, Thinkdigital’s representatives believe advertisers need audiences, to talk to the right people at […]
A book about the 1st online experience, written on Twitter, launched by Microsoft Romania and McCann PR
The book is part of the “Trip to the center of the Internet” campaign and continues a series of initiatives launched by Internet Explorer 8 Microsoft Romania and McCann PR […]
Nike ad beats official sponsors for online buzz
Nike’s "flashforward" World Cup TV ad campaign had more impact on the public than the marketing effots of the official tournament sponsors such as Adidas and Coke/ Nike’s ad, a […]
Lufthansa reviews its global media
Lufthansa is reviewing its global media planning and buying account and contacted already media networks about a pitch for the business. The media account of Lufthansa was administrated, starting 2000, […]