Month: July 2013
Danone Romania appoints Image PR to handle its communication account
Danone Romania appointed Image Public Relations (Image PR) to handle its communication account after a pitch that was attended by some of the most important PR agencies on the Romanian […]
Links Associates expands to Serbia
Links Associates, strategic communication, Public Affairs consultancy and PR company, opened a branch in Belgrade, a regional expansion that is part of company’s development strategy. Serbia showed its pro-European option […]
Red Apple announced 2013 Jury members
The organizers of Red Apple, Moscow International Advertising Festival, announced the members of the Grand Jury, that will be in charge with designating the winners of this year’s edition of the […]
Alex Visa takes over as Interaction Director at GroupM Interaction
GroupM Romania expanded its senior team by appointing, starting July, Alex Visa as Interaction Director at GroupM Interaction (GMI) – digital division of GroupM Romania that offers research, commerce, tech […]
ELMA study: European letterboxes – 112BN ad leaflets worth Euro 3.9BN received in 2011
ELMA (European Letterbox Marketing Association) released the results for its second pan-European study on leaflets distribution in the letterboxes, that shows an increase of 2.3% in the number of promotional […]
Romanian ABC wants to became a public utility NGO
BRAT, the Romanian ABC, is working towards obtaining the status of NGO of public utility, with the members of the association deciding to take this action after the association continued […]
Bucharest, not Budapest – a new campaign from Rom, McCann Bucharest and MRM Romania
McCann Bucharest and MRM Romania launched a new campaign for Rom chocolate bar, “Bucharest, not Budapest”, a campaign that aims to eliminate the confusion made between the 2 capitals, Romanian […]
Romanian Grand Spoof expects votes until August 12th
Grand Spoof, competition that awards the best spoof ads, selected the finalist videos and announced the voting process will be open until August 12th. This year, the competition organized by […]
Starcom Romania makes a new info-graphic on how Romanian youth use their influence
Starcom Romania made another info-graphic in the HumanGraphExperience series, Influence Me – Romanian Youth Use of Influence, aiming to identify the main influence factors over young people aged 18-24 y.o. when it […]
BRAT: Romanian women use internet more than men
According to SATI and SNA Focus – 2 BRAT studies, Romanian women use internet more than men, with over 54% pages viewed online being seen by women. Women also represent […]