Category: Ads
Mondelez International and Saatchi & Saatchi Dusseldorf launch European brand campaign for OREO
Oreo is the biscuit that begs to be played with. You twist it, lick it, dunk it. And with the brand’s new European brand campaign (German launch: 19 May) by […]
Volkswagen takes a new path and announces it in France with a poetic print campaign
Without promising miracles, Volkswagen is launching initiatives to change about everything. For this, the brand does not content itself with producing more electric vehicles but adopts a more global approach. […]
Merlee Jayme appointed to chair Cresta Awards 2021
Merlee Jayme, Global President of Dentsu McGarrybowen, is confirmed as this year’s Chair of the prestigious Cresta Awards. The much-awarded ‘Chairmom’ and Chief Creative Officer of Philippines agency Dentsu, Jayme […]
Klarna sets the record straight by inviting consumers to discover the truth in their new interactive campaign
Klarna, the leading global payments and shopping service, has launched a new campaign playfully setting the record straight by inviting UK consumers to discover the truth about the brand with […]
“Spend for Retirement” and Leo Burnett Mexico invite brands to solve the problem of saving for old age
After a year of pandemic and economic crisis raging in the country, saving has become imperative for all Mexicans, given job and economic uncertainty. Worldwide pension systems are in crisis, […]
Cavai appoints Stephen Cutbill as VP, Global Partnerships
Cavai, the leading conversational advertising cloud, announced the appointment of Stephen Cutbill VP, Global Partnerships. Stephen will grow the current roster of Cavai platforms, publishers and partners – driving adoption […]
Cheil Worldwide Espana’s Tallk app for Samsung enables ALS patients by connecting IoT and eye movement tech
Cheil Worldwide España and Samsung have launched a new app which allows Spanish-speaking ALS patients to not only keep communicating with their families, friends and careers but to control utilities […]
Cheil creates Slipper Island for Havaianas x Fortnite edition
Havaianas has announced a licensing agreement with Epic Games, operator of the Fortnite game, to launch an exclusive collection of slippers after a negotiation conducted by IMG. To launch the […]
Atlantic feels good at Ogilvy Paris
Atlantic, the market leader in thermal comfort solutions, unveils its new brand platform: “Atlantic. We feel good in your home”. The first collaboration between the brand and its new agency […]
Admix In-Play Advertising Verified for the First Time by IAS
Admix, the pioneering In-Play advertising platform that bridges the gap between mobile games and brands, announces a new partnership with Integral Ad Science (IAS), a global leader in digital ad […]