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Bucharest hosts conference on Artificial Intelligence regulation and its impact on the economy

You know how many people enter your stores, but SIT-Mobil shows you how many walk past

„The Good Alpine Life” starts at 1.400 meters, a story by Sonica

IAA Romania Launches the “Sports Marketing Masterclass with Iulia Niculae-Cuciurean”, a Program Dedicated to Companies and Agencies Investing in Sport

The first edition of the Women in Marketing CEE Awards celebrated performance in marketing

Grapefruit and UNTOLD – from record to record or how to sell 40,000 passes for the next edition in just a day

Cresta Awards reveals its 2026 “Of The Year” winners

Animax opens a new store in Chitila Retail Park

Romanian Creative Week X Bucharest 2026 opens the conversation about the future of the creative industries and art journalism, and explores the present through dance and cinema

ITA Airways reframes its brand positioning with global “Simply Italian” platform and Sharon Stone

Category: Branding

Photo by Karly Santiago on Unsplash

A brand celebration: Romanian Joe turned 20 and is “easy irresistible”

Nestle Romania celebrated the 20th anniversary of its Joe brand, during an event that bought together, in Timisoara factory, employees, representatives from authorities and partners. The anniversary was a step […]

May 23, 2014May 25, 2014 Cristina Blanaru Branding, Business, Creativity

Periscope rebranded Brach’s candies, created a new website

Ferrara Candy Company and Periscope launched a new brand campaign, including a new Brach’s website. The new brand campaign, “Break Out the Brach’s,’ calls to mind moments to celebrate and the […]

May 22, 2014May 24, 2014 Cristina Blanaru Branding, Digital & Media

Romanian GO Studio created the new visual identity for Foundation for an Open Society

GO Studio, division of GMP Group specialized in graphic design and branding, finalized the rebranding process that sees Soros Romania Foundation transforming into Foundation for an Open Society Because George Soros […]

May 20, 2014May 22, 2014 Cristina Blanaru Branding

AMPRO Design has 6 works in Excellent International Design Yearbook

AMPRO Design is the only Romanian packaging design agency present in Excellent International Design Yearbook with 6 works, due to the 31 international awards won, during the last couple years, […]

May 19, 2014June 9, 2014 Cristina Blanaru Branding

PayPal refreshed its brand identity and launched its first global campaign

PayPal announced recently a refresh of its brand identity, which included introducing a new logo. The new identity, signed by fuseproject, reflects company’s simplicity, convenience and security in today’s dynamic, mobile-first world. This is the first […]

May 5, 2014May 5, 2014 Newsroom Ads, Branding, Business, Creativity, e-Commerce

Internet Week debuted in Arhus, Denmark

City of Arhus is hosting, between April 28 – May 2nd, a one week event dedicated to internet and the way it influenced everyone’s lives. Internet Week was opened with […]

April 28, 2014June 9, 2014 Cristina Blanaru Branding, Digital & Media, Mobile, Social Media

Romanian Brands & Bears signs the new identity of Diplomat restaurant

With close to a century tradition, the Romanian restaurant Diplomat decided to refresh its image and menu with a rebranding campaign signed by Brands & Bears. The name of the restaurant is a known […]

April 25, 2014 Cristina Blanaru Branding

Romanian Dona chain, rebranding with Matius Studio, Publicis and Free Communication

Romanian pharmacies chain Dona started a complex rebranding process. The chain will invest Euro 15M in decorating and refreshing its pharmacies during the next 4-5 years. The rebranding is done in partnership with […]

April 24, 2014 Cristina Blanaru Branding, Business, Creativity

Saatchi & Saatchi PR and Women Success Coaching launched Shero, personal branding for women formula

Saatchi & Saatchi Public Relations and Women Success Coaching launched Shero, the 1st complete formula for personal brandinf dedicated to Romanian women. The program is based on REACH methodology and is […]

April 17, 2014April 22, 2014 Newsroom Branding

 34 strong Romanian brands made it in Romanian Superbrands Book

Superbrands Romania launched the 6th edition Superbrands Book for Romania and awarded Superbrands trophies during a special gala, Romania on Stage. The awards and gala marked the end of the 2013-2014 […]

April 17, 2014 Cristina Blanaru Branding

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