Category: Media
Tailwind study: Major trends and changes of programmatic ad buying and selling process within Central Europe
TailWind, programmatic trading and ad-tech solution specialized company part of TDG, announced the results of its first study on CEEMEA programmatic trading status. The research, made together with AppNexus, offers an […]
Zenith Romania launched a Socialtools improved version
Developed by ZenithOptimedia, Socialtools is a live monitoring instrument measuring the performance of brands’ presence in social media (Facebook pages, Twitter accounts and brand channels on YouTube). Through Socialtools, Zenith […]
Agerpres and Thomson Reuters Foundation to hold “Social Media and Digital Journalism” classes for ABNA-SE journalists
Romanian state news agency Agerpres and Thomson Reuters Foundation continue, between July 14-17, the series of organized classes with the module “Social Media and Digital Journalism”, to be held in Thessaloniki (Greece). The […]
Discovery Networks has a new Senior PR for South-Eastern Europe
Discovery Networks CEEMEA, part of Discovery Communications, appointed Anca Amariei as its Senior PR Specialist for South-Eastern Europe. Amariei replaces Corina Potarniche, that saw her responsabilities extended and was promoted to Corporate Communications Manager […]
Agerpres to “Update Romania”
Romanian state news agency Agerpres launched the editorial project “Update Romania”, made in partnership with League of Romanian Students Abroad (LSRS). Every week’s start, through Agerpres’ newsfeed and its public website, the agency […]
54 companies, 72 speakers and over 30 hours of know-how = ICEEfest 2014
ICEEfest – the biggest internet dedicated event in CEE, takes place in Bucharest on Thursday and Friday. The event comes to meet its public with 72 speakers, guests and trainers […]
Champions of Romanian social media – a top by Romanian Biz magazine
Vodafone, Samsung and Avon occupy the podium of this year’s edition of Top Social Brands, a top made by Romanian Biz magazine which reflects the degree of involvement and visibility of the […]
MFB 2014: Romanian media market expected to remain stable in 2014
Romanian media market is expected to remain stable in 2014, after the continuous decrease posted since 2009 and a flat evolution in 2013, Initiative’s Media Fact Book 2014 estimates. From 2007 to […]
Initiative Romania launched Media Fact Book 2014 and predicts the start of media’s programmatic era
Initiative Media, part of Interpublic MediaBrands and active in Romania as part of Lowe Group, launched Media Fact Book 2014, the 18th edition of the only report that offers an […]
Hashtag, selfie, gamification and crowdfunding – new words in Meriam-Webster dictionary 2014
Hashtag, selfie, and tweep joined over 150 new words and definitions added to Merriam-Webster’s Collegiate Dictionary in 2014, already available in print and online – www.Merriam-Webster.com. The new additions to America’s best-selling dictionary reflect the […]