Category: Social Media
Clear and Romanian Lowe&Partners developed an app to help inter-gender dialogue
Clear and Romanian Lowe&Partners made ClearTranslator app as part of an interactive campaign developed exclusively online which aims to educate male public on the importance of choosing a “gender” shampoo. […]
Social Media Summit 2014 – concentrated share of social media know-how
I have to admit I was a bit late in arriving to this year’s Social Media Summit, organized by Romanian Biz magazine (at Howard Johnson, on February 19th), so my […]
Love story for Timisoreana, signed by GMP Advertising
GMP Advertising signed “Love Story”, an app through which Timisoreana encouraged Romanians to declare their love, during Dragobete, with a customized video message. The app is available on Bere Timisoreana […]
GolinHarris and Romanian blogger Alex Ciuca, on Romanian social media in 2013 and predictions for 2014
The digital expertise hub from GolinHarris, The Bridge, and Romanian blogger Alex Ciuca (www.hoinaru.ro) launched, for the 2nd year in the row, Media Recap, a report that includes the most relevant […]
Valentine’s Day on social platforms, more visual than ever
The communication related to Valentine’s Day on social platforms present in Romania posted an important quantitative increase compared to last year: 36% more mentions between 13015 February 2014 compared to […]
MRM Worldwide Romania launched LIDL Valentine Kiss in 24 European countries
MRM Worldwide Romania launches the first international campaign for Lidl, developed for Valentine’s Day campaign the retailer has; the campaign will be implemented in 24 European countries and uses the […]
GfK and Twitter partnered to introduce GfK Twitter TV Ratings in Germany, Austria and Netherlands
GfK and Twitter partnered to introduce GfK Twitter TV Ratings in Germany, Austria and Netherlands, with the new service to provide insights into the frequency and reach of messages from Twitter […]
Social media, a more affordable advertising tool, also for online casino industry
Many companies pay millions of Euro every year to advertise on TV and in print, as TV and print ads are expensive when one wants to get prime places to […]
Banca Transilvania launched Facebook Payments, a first in Romania
Banca Transilvania (BT) launched Facebook Payments, a service that allows the customers using BT24 Internet Banking to make transfers using Facebook. In the same time, BT launched other 2 facilities: […]
Julius Meinl built the Poetry House in Bucharest
Julius Meinl built the Poetry House in Bucharest and the walls of the place will be inscribed with poems in real time, by a robot, and based on the verses […]