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IAA Romania Launches the “Sports Marketing Masterclass with Iulia Niculae-Cuciurean”, a Program Dedicated to Companies and Agencies Investing in Sport

The first edition of the Women in Marketing CEE Awards celebrated performance in marketing

Grapefruit and UNTOLD – from record to record or how to sell 40,000 passes for the next edition in just a day

Cresta Awards reveals its 2026 “Of The Year” winners

Animax opens a new store in Chitila Retail Park

Romanian Creative Week X Bucharest 2026 opens the conversation about the future of the creative industries and art journalism, and explores the present through dance and cinema

ITA Airways reframes its brand positioning with global “Simply Italian” platform and Sharon Stone

BBDO, back on Romanian market, now with The Group

pDOOH Isn’t Digital Programmatic. WOO’s Global Study Shows Why — and the Numbers Are Striking.

Ulrik Rasmussen joins Mediascope’s agency Board

Impact announces opening of Nordics office to further extend global footprint

Impact, a natively-integrated suite of products for fraud protection, marketing attribution and analytics, and performance partnership management and optimization, announced the opening of an office in Oslo, Norway. With this […]

October 12, 2018 Cristina Blanaru Business, Creativity, Marketing

25th Golden Drum: 1200 entries from 28 countries to compete in 2018

Close to 1200 creative ideas from 28 countries are competing at Golden Drum 2018. Jubilee Golden Drum, taking place on 17-19 October 2018 in Portorož, Slovenia, will announce the shortlists on […]

October 10, 2018 Cristina Blanaru Ads, Creativity, Festivals & Awards

Zenith celebrates its 30th anniversary

Zenith is celebrating its 30th birthday. In October 1988, Zenith opened for business in a converted warehouse in Paddington, London. Created from the media buying departments of Saatchi & Saatchi, […]

October 10, 2018October 22, 2019 Cristina Blanaru Business, Digital & Media, Media

‘Experience Gap’ study: Failure to meet consumer expectations is costing individual brands up to £390M/year in the UK and $1.08bn globally

Global marketing strategy and transformation business Clear (clearstrategy.com) part of the M&C Saatchi Network, today announced the findings of the inaugural ‘Experience Gap’ study. Based on an online survey of […]

October 10, 2018 Cristina Blanaru Business, Consumption Habits, Marketing, Studies

Eight&Four bolsters strategy with Tony Wright appointment

British social and creative agency eight&four announces the appointment of Tony Wright as Head of Creative Strategy as part of its ongoing restructure around its audience first SEEK – SPEAK […]

October 10, 2018 Cristina Blanaru Business, Creativity, People

Anca Stefan, promoted to Chief Digital Officer Russia and Kazakhstan L’Oréal

Starting November 1st, Anca Stefan, Digital and Consumer Intelligence Manager L’Oréal Romania, becomes Chief Digital Officer Russia and Kazakhstan L’Oréal. She is the second Romanian citizen to be promoted among […]

October 10, 2018October 10, 2018 Romanita Oprea Business, Digital & Media, People

Vodafone Romania and Mega Image launched the first Smart Supermarket

Vodafone Romania and Mega Image launched the first Smart Supermarket in Romania, located in 201 Barbu Văcărescu Boulevard in Bucharest. The shop has nine fully-functional Internet of Things retail solutions […]

October 9, 2018 Romanita Oprea Business, Marketing

Winners of the 3rd annual D&AD Impact Awards announced

Last week, leading figures from the worlds of business, advertising, design and philanthropy gathered at AMC Loews Lincoln Square 13 in New York City to hear the winners of the […]

October 8, 2018October 10, 2018 Cristina Blanaru Ads, Creativity, Festivals & Awards

Germany Trade & Invest Launches ‘Germany Works’, a global Campaign from Serviceplan and Mediaplus

Serviceplan Public Opinion and Mediaplus Berlin developed ‘Germany Works.’: an integrated global campaign for Germany Trade & Invest (GTAI) – the foreign trade and inward investment agency of the Federal […]

October 8, 2018October 22, 2019 Cristina Blanaru Business, Creativity

The Specialist Works launches first campaign for Photobox

Independent international media agency The Specialist Works is launching the first of its campaigns with ecommerce photo gifting brand Photobox. The campaign launches on October 8th, running across TV and […]

October 8, 2018 Cristina Blanaru Business, Creativity

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