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IAA Romania Launches the “Sports Marketing Masterclass with Iulia Niculae-Cuciurean”, a Program Dedicated to Companies and Agencies Investing in Sport

The first edition of the Women in Marketing CEE Awards celebrated performance in marketing

Grapefruit and UNTOLD – from record to record or how to sell 40,000 passes for the next edition in just a day

Cresta Awards reveals its 2026 “Of The Year” winners

Animax opens a new store in Chitila Retail Park

Romanian Creative Week X Bucharest 2026 opens the conversation about the future of the creative industries and art journalism, and explores the present through dance and cinema

ITA Airways reframes its brand positioning with global “Simply Italian” platform and Sharon Stone

BBDO, back on Romanian market, now with The Group

pDOOH Isn’t Digital Programmatic. WOO’s Global Study Shows Why — and the Numbers Are Striking.

Ulrik Rasmussen joins Mediascope’s agency Board

Auchan Retail celebrates everyday French heroes in its first campaign with Serviceplan France 

Serviceplan France announced their first campaign for Auchan Retail since winning the global communication strategy 4 months ago. Auchan Retail France retailer is back on television with a 90 second […]

October 8, 2018October 22, 2019 Cristina Blanaru Ads, Creativity

IF! Italians Festival: the first wave of ad campaign celebrating ‘Human Intelligence’ goes on air

International Festival of Creativity, based in Milan and scheduled to take place on November 8th-10th, unveiled the first wave of its ad campaign, which over the next few weeks will […]

October 8, 2018 Cristina Blanaru Ads, Creativity, Festivals & Awards

Headvertising and ING have the ADC Romania’s September “Best Work of the Month”

ADC Romania presents “The best works” on TV, Outdoor and Digital in September.  ING – Salveaza-ti timpul (Save your time” was declared “The Work of the Month” and also took the number […]

October 8, 2018October 22, 2019 Romanita Oprea Ads, Creativity

IAB MIXX Awards 2018 calls for entries until October 21st

IAB MIXX Awards, the only digital international festival in Romania, invites the agencies in the advertising Romanian market to enter the campaigns done in 2018 on the website www.mixxawards.ro until October […]

October 8, 2018October 22, 2019 Romanita Oprea Creativity, Digital & Media, Festivals & Awards

Interbrand released 2018 Best Global Brands Report

Interbrand has announced Apple, Google, and Amazon are the three most valuable brands in its 2018 Best Global Brands report, with luxury and retail as the two dominant sectors. Now […]

October 4, 2018 Cristina Blanaru Business, Marketing, Studies

KFC and Sid Lee’s new film for the Double Down Maxx is all about the packshot 

The Double Down Maxx, the ultimate sandwich for chicken fans, is making its highly-anticipated comeback, through October 29, and Colonel Sanders is back in business in a new campaign from […]

October 4, 2018 Cristina Blanaru Ads, Creativity

UK: Eight&Four scoops Lucy Walker from Starcom

Social and creative agency eight&four announces the appointment of Lucy Walker as its first Audience Director. Joining from Starcom, where she headed up the Samsung UK Social activation team and […]

October 4, 2018 Cristina Blanaru Business, Creativity, People

300 participants, expected to enroll at the Space Apps Challenge international supported by NASA in Romania

300 visionaries are expected to enroll at international Space Apps competition. The event takes place with the support of the National Aeronautics and Space Administration (NASA).  In Romania, the people […]

October 4, 2018 Cristina Blanaru Business, ITC

Zulu Alpha Kilo and Betadine, together against sore throats

Betadine is kicking off October with a brand and product launch that targets sore throats in an unconventional manner. The new product launch introduces a fully integrated campaign, created in […]

October 4, 2018 Cristina Blanaru Ads, Creativity

Golin won the PR pitch organized by HMD Global, the Home of Nokia Phones

Golin elaborates the communication strategy for Nokia for phones and tablets on the local market, following the pitch won organized by the Finish company HMD Global, the company that holds […]

October 4, 2018October 22, 2019 Romanita Oprea Business, PR

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