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IAA Romania Launches the “Sports Marketing Masterclass with Iulia Niculae-Cuciurean”, a Program Dedicated to Companies and Agencies Investing in Sport

The first edition of the Women in Marketing CEE Awards celebrated performance in marketing

Grapefruit and UNTOLD – from record to record or how to sell 40,000 passes for the next edition in just a day

Cresta Awards reveals its 2026 “Of The Year” winners

Animax opens a new store in Chitila Retail Park

Romanian Creative Week X Bucharest 2026 opens the conversation about the future of the creative industries and art journalism, and explores the present through dance and cinema

ITA Airways reframes its brand positioning with global “Simply Italian” platform and Sharon Stone

BBDO, back on Romanian market, now with The Group

pDOOH Isn’t Digital Programmatic. WOO’s Global Study Shows Why — and the Numbers Are Striking.

Ulrik Rasmussen joins Mediascope’s agency Board

Tag: campaign

Samsung launched Galaxy 11 campaign, with focus on passion for football

 Samsung Electronics launched a global marketing multi-platform campaign, Galaxy 11, that follows the journey of 11 top football players that meet and try to save the Earth from the alien […]

November 6, 2013 Cristina Blanaru Creativity

Electrolux and Saatchi & Saatchi made art with a vacuum cleaner

Electrolux and Saatchi & Saatchi Thailand created the world’s first work of art using a vacuum cleaner for the launch of Electrolux UltraCaptic. Working with renowned Thai artist Chalit Nakpawan and […]

November 6, 2013January 29, 2014 Cristina Blanaru Ads, Creativity

Image and brand campaign for Immofinanz: Even Clark Kent prefers to stay in the office

Immofinanz Group made a partnership with Warner Bros. Consumer Products Germany in order to launch an image and brand campaign with one of the most known super-heroes of all times, […]

November 4, 2013November 13, 2013 Cristina Blanaru Business, Creativity

Samsung is “Launching People”

Samsung Electronics started a new campaign, “Launching People“, an initiative that will offer users from all over the world the option to express their dreams, passions and ideas with technology’s […]

October 29, 2013 Cristina Blanaru Creativity

Traffic News for Traffic Police, by Mercury360

Mercury 360 came up with a new campaign for Romanian Traffic Police. “Increasingly more Romanian drivers use smartphones at the wheel, looking for fun in social media and being distracted […]

October 29, 2013 Cristina Blanaru Ads, Creativity

Coca Cola gets Moment Zero in hockey in a Canadian campaign signed by Zulu Alpha Kilo

Zulu Alpha Kilo signs a campaign for Coca-Cola Zero in Canada, “Moment Zero”, that turns into stars very well known hockey players. The campaign already launched 2 TVCs, with Moment Zero […]

October 28, 2013November 12, 2013 Cristina Blanaru Ads, Creativity

Mercury 360 signs “Pass On” for Romanian Traffic Police

Mercury 360 made a new campaign for Romanian Traffic Police, running under the tag line “Pass on”. According to agency’s representatives, the campaign is founded on the idea that children […]

October 24, 2013November 12, 2013 Cristina Blanaru Ads, Creativity

Romanian Propaganda and Meda drop conventions in exchange for taste

Propaganda developed a new communication campaign for Meda Prod (processed meat products producer) with which it tries to convince Romanians to drop conventions and enjoy the taste. The campaign, that […]

October 23, 2013November 12, 2013 Cristina Blanaru Ads, Creativity

VEKAlog – a guide signed by Lowe & Partners and VEKA to educate Romanian consumers in choosing their windows

Romanian Lowe & Partners developed, for VEKA, the 1st guide that targets Romanians with the purpose to help them choose the windows they need for their homes. VEKAlog includes the […]

October 21, 2013November 12, 2013 Cristina Blanaru Business, Marketing

SCG orchestrated Angelli’s summer MegaCampaign

SG – Smart Corporation Group Agency signed MegaCampaign for Angelli, that took place under the tagline “Ai, ai, ie, we‘ve green for MegaParty” and lasted 108 days, from June 15th […]

October 18, 2013October 21, 2013 Cristina Blanaru Creativity

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