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IAA Romania Launches the “Sports Marketing Masterclass with Iulia Niculae-Cuciurean”, a Program Dedicated to Companies and Agencies Investing in Sport

The first edition of the Women in Marketing CEE Awards celebrated performance in marketing

Grapefruit and UNTOLD – from record to record or how to sell 40,000 passes for the next edition in just a day

Cresta Awards reveals its 2026 “Of The Year” winners

Animax opens a new store in Chitila Retail Park

Romanian Creative Week X Bucharest 2026 opens the conversation about the future of the creative industries and art journalism, and explores the present through dance and cinema

ITA Airways reframes its brand positioning with global “Simply Italian” platform and Sharon Stone

BBDO, back on Romanian market, now with The Group

pDOOH Isn’t Digital Programmatic. WOO’s Global Study Shows Why — and the Numbers Are Striking.

Ulrik Rasmussen joins Mediascope’s agency Board

Tag: campaign

Senior Interactive promotes Oriflame’s Nature Secrets

Senior Interactive launched a promotional campaign for Oriflame Nature Secrets, a website that offers a panoramic experience in which users are invited to discover nature’s secrets and their benefits.

June 17, 2011 Cristina Blanaru Creativity, Digital & Media

Romanian tourism Ministry started promoting Romania on CNN, Euronews and Eurosport

Romanian Ministry of Regional Development and Tourism started the campaign to promote Romania as a touristic destination, running TV ads on 3 international TV stations CNN, Euronews and Eurosport. The […]

May 31, 2011May 12, 2012 Cristina Blanaru Branding, Creativity

newcast, involved in “For grown ups” ING campaign

newcast,  a Zenith Media Romania division, contributed to credits refinance campaign for ING Bank, that ran under “For Grown Ups” slogan. The OOH unconventional and ambient solutions implemented by newcast […]

May 25, 2011May 12, 2012 Cristina Blanaru Creativity, Marketing, Media

Nivea and its 100 years celebration campaign

Beiersdorf AG celebrates 100 years since launching Nivea, through the globl campaign “100 years. Care for skin. For life”. The campaign focuses on brands values such as trustworthiness, sincerity, safety, […]

May 24, 2011May 12, 2012 Cristina Blanaru Creativity, Marketing

Saatchi & Saatchi signed Yoplait Fruit Extreme campaign

Saatchi & Saatchi made the offline communication campaign for the new premium fruit yogurt line Yoplait Fruit Extreme. The agency developed the packaging design for the 3 new flavors available […]

May 17, 2011May 12, 2012 Cristina Blanaru Creativity, Marketing

Odyssey signs a new Romanian campaign for Danone Nutriday

Odyssey signs a new Romanian campaign for Danone Nutriday, “Regions, compete and win”, based on a call to action that launches a challenge between geographical and culinary regions of Romania, […]

May 16, 2011 Cristina Blanaru Creativity, Marketing

Image PR communicates Unilever’s Dove Men+Care

Dove Men+Care was launched in Romania by Unilever, through a communication campaign that covers ATL, BTL, PR and online, with special attention for in store promotions and in store communication […]

May 12, 2011May 12, 2012 Cristina Blanaru Creativity, Marketing

CohnandJansen JWT launched a new campaign for Mega Image

CohnandJansen JWT and Mega Image launched a new campaign that continues the positioning started last year: “Small prices all the time”. The campaign aims to consolidate the link between Mega […]

May 11, 2011May 12, 2012 Cristina Blanaru Creativity

Romanian Saatchi & Saatchi signs a new campaign for Peroni Nastro Azzuro

 Romanian Saatchi & Saatchi signs a new campaign for the global beer brand Peroni Nastro Azzuro,  Vivi la vita Peroni. The agency won the account following a pitch that took […]

May 11, 2011May 12, 2012 Cristina Blanaru Ads, Creativity

the Syndicate inspires an original air with Unilever Food Solutions, in Romania

Once with the relaunch and revival of Unilever Food Solutions brand in Romania, the Syndicate signs a new campaign for the brand, “Inspire an original air” the Syndicate understood UFS’s […]

May 9, 2011May 12, 2012 Cristina Blanaru Creativity, Marketing

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