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IAA Romania Launches the “Sports Marketing Masterclass with Iulia Niculae-Cuciurean”, a Program Dedicated to Companies and Agencies Investing in Sport

The first edition of the Women in Marketing CEE Awards celebrated performance in marketing

Grapefruit and UNTOLD – from record to record or how to sell 40,000 passes for the next edition in just a day

Cresta Awards reveals its 2026 “Of The Year” winners

Animax opens a new store in Chitila Retail Park

Romanian Creative Week X Bucharest 2026 opens the conversation about the future of the creative industries and art journalism, and explores the present through dance and cinema

ITA Airways reframes its brand positioning with global “Simply Italian” platform and Sharon Stone

BBDO, back on Romanian market, now with The Group

pDOOH Isn’t Digital Programmatic. WOO’s Global Study Shows Why — and the Numbers Are Striking.

Ulrik Rasmussen joins Mediascope’s agency Board

Tag: campaign

A new universe, in center of a new Fanta campaign in Romania

Fanta started a new advertising campaign in which promotes a savor and taste universe and a replenish for senses. The campaign presents Fanta Universe, the place where you discover Fanta […]

March 8, 2011May 9, 2012 Cristina Blanaru Creativity, Marketing

Cohn&Jansen JWT and Mega Image are bringing in the spotlight Planet’s Wonders

Cohn&Jansen JWT worked with Mega Image for the ATL part of the campaign “Wonders of our planet”, that also benefited of National Geographic Romania’s support. The campaign is an adaptation […]

March 8, 2011May 9, 2012 Cristina Blanaru Creativity, Marketing

Petrom continues Rediscover Romania campaign in 2011

Petrom continues Rediscover Romania campaign also in 2011, after the 1st edition of it was designated the best social media campaign at Internetics 201. Petrom decided to continue the campaign […]

March 4, 2011 Cristina Blanaru Creativity, Digital & Media, Marketing

Romanian Lowe PR continues working with La Redoute in 2011

Romanian Lowe PR is continuing working with La Redoute in 2011 also, the campaign for launching the spring-summer catalogue being the 1st project they develop together this year. Lowe PR […]

February 19, 2011 Cristina Blanaru Marketing, PR

Interactions made the online mechanism for a Mega Image campaign

Romanian agency Interactions realized the website and online mechanics for the game launched by Mega Image and National Geographic Romania as part of “Wonders of Our Planet” campaign. Also, Interaction […]

February 18, 2011May 9, 2012 Cristina Blanaru Creativity, Digital & Media, Marketing

Cosmote Romania targets the business sector with a new campaign

Cosmote Romania launched a new communication platform targeting the business sector. All the campaign built on this platform will have a common point, the message that communication is an important […]

February 10, 2011May 9, 2012 Cristina Blanaru Creativity, Marketing, Media

“Great stories start in Cannes”, a Cannes Lions 2011 campaign

Cannes Lions unveiled its 2011 marketing campaign, “Great Stories Start in Cannes”,  born out of the countless different experiences that have happened over the many years to everybody during the […]

February 9, 2011September 13, 2012 Cristina Blanaru Creativity

News @ news

Mattel launches online Valentine’s campaign to reunite Barbie and Ken, after their break-up seven years ago, Brand Republic informs. The toy dolls were separated on Valentine’s Day 2004 after more […]

February 4, 2011 Cristina Blanaru Creativity, Marketing

KFC Romania asks prices from bloggers to run a Smart Choice campaign on blogs

KFC Romania launches Smart Choice, a platform through which it sells its product to the best prices. In order to make this platform known, KFC decided to run also a […]

February 2, 2011 Cristina Blanaru Creativity, Marketing, PR

Romanian Saatchi & Saatchi, present in Lürzer’s Archive with Scratch and Burn for Lamisil

Romanian Saatchi & Saatchi is present for the 2nd time in a row in Luerzer’s Archive, with Scratch and Burn, part of the Skin Sensations campaign made for  (Novartis). With […]

January 31, 2011May 9, 2012 Cristina Blanaru Creativity, Marketing, Media

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