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The first edition of the Women in Marketing CEE Awards celebrated performance in marketing

Grapefruit and UNTOLD – from record to record or how to sell 40,000 passes for the next edition in just a day

Cresta Awards reveals its 2026 “Of The Year” winners

Animax opens a new store in Chitila Retail Park

Romanian Creative Week X Bucharest 2026 opens the conversation about the future of the creative industries and art journalism, and explores the present through dance and cinema

ITA Airways reframes its brand positioning with global “Simply Italian” platform and Sharon Stone

BBDO, back on Romanian market, now with The Group

pDOOH Isn’t Digital Programmatic. WOO’s Global Study Shows Why — and the Numbers Are Striking.

Ulrik Rasmussen joins Mediascope’s agency Board

Cresta Awards 2026: Independent agency Try takes both Grand Prix for IKEA

Tag: campaign

Havas Worldwide ADDV Romania signs the campaign for Romanian Design Week

Havas Worldwide ADDV Romania created for its client, The Institute, the promotional campaign for Romanian Design Week, annual event dedicated to Romanian creative industries. The event rounds up, in Gabroveni […]

May 20, 2015 Cristina Blanaru Creativity

 Piraeus Bank in Romania – new brand campaign with Ogilvy & Mather

Piraeus Bank launched in Romania an integrated communication campaign together with Ogilvy & Mather, campaign that launches company’s new brand philosophy. The new campaign is part of a complex rebranding proces […]

May 19, 2015 Cristina Blanaru Creativity

UPDATED: Publicis Romania promotes real contemporary art in a campaign for Art Safari 2015

(adds info on 2active PR, the agency handling the communication for the event) Publicis Romania signed the campaign promoting Art Safari Bucharest fair, trying to make people aware of the elements that differentiate art […]

May 15, 2015June 2, 2015 Cristina Blanaru Ads, Creativity

JCDecaux gets personal with Marketing Directors, in a campaignn signed by BBDO Belgium

JCDecaux decided to do something different as part of a campaign seeking to convince leading marketing directors to show up for a business presentation. Instead if mailing an invitation to come to their […]

May 11, 2015July 13, 2015 Cristina Blanaru Business, Creativity, Media, OOH / DOOH

Vincon Romania and Propaganda make “The Map of Good People” in Romania

Between March 15 and June 15, Romanian wine producer Vincon offers to Romanians the option to create a country map with the people they appreciate, as part of a campaign […]

May 7, 2015July 13, 2015 Cristina Blanaru Ads, Creativity

Dove Men+Care launched “Real Strength” campaign on Romanian market

Dove Men+Care launched on Romanian market the “Real Strength” campaign, a campaign about the real power of the modern men made by Unilever together with Kubis Interactive, Image PR and Mindshare […]

May 7, 2015July 13, 2015 Cristina Blanaru Ads, Creativity

David & Goliath signs the latest campaign for California Lottery

David&Goliath signs the latest campaign for California Lottery, promoting the Extra Play Scratchers, the first ever two-sided ticket. Extra Play Scratchers is the first ticket with a game on the back, which some called […]

May 6, 2015 Cristina Blanaru Ads, Creativity

Herezie Paris brings sharpness into the spotlight for Miyabi

After a previously successful of the campaign-  “The Beauty of Sharpness”, which featured an elegant product demonstration without showing any knives – , Herezie France came with a new campaign – “Long Lasting Sharpness”- […]

April 29, 2015July 13, 2015 Cristina Blanaru Ads, Creativity

Herezie worked with The David Lynch Foundation in launching a new viral campaign

A tweet from David Lynch launched online the viral campaign created by Herezie Paris for The David Lynch Foundation. The foundation was established in 2005 to found the implementation of proven stress reducing ways for […]

April 29, 2015April 29, 2015 Cristina Blanaru Ads, Creativity

Bancpost takes fans to Northern Ireland to support the Romanian National Football Team

Bancpost, one of the leaders of the Romanian banking system and official sponsor of the National Football Team, launches the “Experience the emotions together with the National Football Team” campaign, enabling […]

April 29, 2015July 13, 2015 Cristina Blanaru Business, Creativity, Marketing

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