Tag: campaign
US sportswear brand Gant appointed BETC Paris as its lead creative agency
American sportswear brand Gant appointed BETC as its new lead creative agency, with the 1st campaign made together scheduled to be launched in 2015. Choosing BETC as a creative partner […]
Philips and Ogilvy & Mather launched “Ideas for future” to make Romanian children dreams come true
Philips and Ogilvy & Mather launched in Romania a CSR platform, “Ideas for future”, which can turn in reality any innovative idea on the lives and future of Romanian children The […]
The new Bergenbier Fresh campaign, signed by Leo Burnett & Target Bucharest
Leo Burnett & Target launched a new campaign for Bergenbier Fresh, inviting friends to rediscover the joy of sharing beautiful stories and experience the cooling sensation offered by Bergenbier Fresh. […]
CarnationGroup and Opel Romania – winners at Romanian IAB MIXX Awards 2014 with “Scent of a new car”
CarnationGroup, part of Possible Worldwide, received accolades at Romanian IAB MIXX Awards 2014, within “Direct Response & Lead Generation” category, for “Scent of a new car” campaign, developed for Opel Romania. The […]
Lipton Ice Tea – the 1st campaign with TVC filmed in Romania
Lipton Ice Tea launched “Take your summer with Lipton”, brand’s first local campaign in Romania, made with and for Romanian youth. Also, a TVC was filmed in Romania, with Iulian Moga […]
CohnandJansen JWT: Gamification is a natural step within the digital strategy
Recently, CohnandJansen JWT came up with a new campaign for Jacobs3in1, a campaign that uses gamification as a way to engage and involve consumers. Gamification is a novelty for the […]
Red Tettemer O’Connell + Partners rallies dads in a campaign for The Dockers
The indie creative agency Red Tettemer O’Connell + Partners launched a new spot for Father’s Day for The Dockers brand. The ad features former professional football coach Jon Gruden and it’s launching together with […]
BETC follows a family of pioneers in a campaign for Square Habitat
BETC recently trail blazed the first ever television campaign for Square Habitat, Credit Agricole’s national real estate agency network created in 2005. In order to capture audiences and truly broaden […]
Romanian Lowe&Partners signs with dots a campaign for Bancpost
Romanian agency Lowe&Partners implemented a new campaign to promote credit cards from Bancpost and bank’s loyality program. The campaign brings in consumers’ attention, in an innovative manner, the fact that, no […]
Müller Romania launched Das Kaskaval, with a campaign signed by Jazz
Muller Romania launched a new product, Das Kaskaval, promoted with a communication campaign signed by Jazz and that aims to surprise the consumers and give them all the needed info on […]