Tag: GMP PR
Romanian GMP PR to work with Katie Paine to offer customized PR measurement tools
Romanian GMP PR will work with Katie Paine in order to provide customized instruments for PR activity’s measurement. Starting November 2015, the customized instruments aimed to measure and evaluate GMP PR will […]
Targu Mures for European Cultural Capital – a GMP campaign in 5 languages
GMP Advertising and GMP PR launched the first campaign declined simultaneously in 5 languages (Romanian, Hungarian, German, English and Rroma) in order to support Targu Mures’ candidacy to European Cultural Capital […]
GMP PR to introduce on the Romanian market the AMEC standards to measure PR
GMP PR will introduce customized measuring and evaluation methodologies for each communication campaign, according to the AMEC (International Association for Measurement and Evaluation of Communication) standards. The introduction of […]
Domo Romania and GMP Group launched “We all make mistakes. We are also paying!”
In the middle of a repositioning process, Domo Romania, one of the top players on Romanian appliances market, appointed GMP Group (GMP Advertising and GMP PR) to handle its integrated […]
Queen of Measurement, special guest to a Romanian PR conference
Katie Delahaye Paine, also known as Queen of Measurement and the one that founded the measurement in communication at international level, will be present in Romania on May 25th, as special […]
Katie Paine, in Romania for “PR’s Impact in Business”, a GMP PR conference
GMP PR, Romanian independent PR agency, organizes, on May 25th, “PR’s Impact in Business” conference. With this occasion, Katie Delahaye Paine, also known as “Queen of PR Measurement”, comes to Romania for the […]
Raluca Ene: Ioana taught me how to be a people manager by being a great one herself
Good managers are hard to find, but it’s even harder to get to the point where you can proudly say you know a true leader. Ioana Manoiu, Managing Partner GMP […]
A piglet looking for its new voice – a new funny campaign for Antrefrig (Hame Romania) from Graffiti BBRO and GMP PR
The campaigns for Antrefrig (Hame Romania) were always tongue-in-cheek, having as main character a hysterical blue piglet always yelling “Ficat” (n.red. Romanian for “liver”), which is the main component of the Antrefrig […]
GMP PR to handle communication for Romanian toys producer Noriel
GMP PR handles, starting August, the communication for Noriel, leader on Romanian toys retail market. The agency offers to its new client strategic consultancy for corporate PR, brand PR and […]
“It’s never lupus!” Or is it? GMP PR “infected” Romanian blogosphere to raise awareness on lupus
To raise awareness over the symptoms of the most difficult to diagnose disease, lupus, GMP PR initiated a flash information campaign that determined 20,000 Romanians to enter the website www.infolupus.ro in just […]