Tag: Lowe
Important move on Romanian digital market: Hyperactive and Senior Interactive merge as Senior Hyperactive
Romanian digital agencies Hyperactive and Senior Interactive merged, with the newly formed agency to act on the market as Senior Hyperactive, under the management of Mihai Tataru, agency’s new Managing […]
Mobile Works buys Magnetic Studios, getting its own tech lab
With an active evolution on Romanian mobile marketing market and one year after launch, Mobile Works consolidates its market position by buying Magnetic Studios; it becomes, this way, the only […]
VEKA and Lowe – Champion of My Soul campaign
Context: VEKA is a German brand, global leader on PVC systems for doors, windows and shutters Objective: Considering the context, the dare was to consolidate a clear image for VEKA brand in […]
Interpublic enters Romania with the newest global media network, BPN
IPG Mediabrands announced the launch of the 3rd media agency in Romania, BPN (Brand Programming Network), with Romanian Brand Connection – media agency part of Lowe Group Romania and with […]
Mobile Works, mobile marketing agency, launched by Lowe Group Romania
Lowe Group Romania announced the launch of the mobile marketing agency Mobile Works, headed by Alex Putineanu, Managing Director of the company. Three years ago, we were developing for our clients […]
GolinHarris Bucharest won Transavia’s PR account
GolinHarris Bucharest will handle PR for Transavia, the biggest chicken meat producer in Romania. The agency will handle the communication strategy and media relations for the company When you say […]
Raluca Negoita – the new Group Marketing Director Lowe Group
Lowe Group Romania announced Raluca Negoita as its new Group Marketing Director. Her mission is to coordinate the marketing team, responsible of communicating the company to the public and to […]
Here and there
Romanian telecommunication company Romtelecom launched a pitch to select the agency that will handle its media account Romanian Lowe and Hyperactive exported in Croatia and Israel the platform mamica24h.ro, developed […]
Many Romanian rich have marcomm and media businesses
The Romanian rich rankings, made by Adevarul, was published and includes a big number of personalities with businesses in media, advertising and communication sectors. Among those, there are: Dinu Patriciu […]
Scholz and Friends continues its way in Romania, together with Lowe
A very interesting press release for today 
That’s the introduction for it… “Dear Sir or Madam, The global strategic alliance between Scholz & Friends and Lowe Worldwide is now […]