Tag: research
Product of the Year – less than 5 days to enter the Romanian FMCG competition
The entries in “Product of the Year” competition 2013 edition are still possible for less than 5 days. During this period, FMCG producers can enter their products to try to […]
Rogalski Grigoriu PR study: After the horse meat crisis, Romanians bought more chicken
A study made by Rogalski Grigoriu PR – Horse meat crisis face to face with Romanian consumer – shows that the scandal related to horse meat labeled as beef determined […]
BRAT to organize a 1st meeting of the annual conference Media Research Day
BRAT will organize a 1st meeting of the annual conference Media Research Day, an event that will include discussions around the theme “What do clients want (and need) from audience […]
Gemius and Evensys to present the results of Leading Brands study during Digital Marketing Forum conference
Gemius and Evensys will present the results of Leading Brands study on March 6th, during Digital Marketing Forum, an event that will take place at Crowne Plaza Hotel in Bucharest. Leading […]
According to studies, Romanians celebrated Valentine’s and spent more on presents
According to info released by Romanian 2Parale, PayU Romania and Reveal Market Research, Romanians celebrated this year’s Valentine’s Day and spent more money on presents, buying them both online and offline. […]
GfK Romania expands its activity in Moldavia with complete research services
GfK Romania, market research specialist, expands its activity in Republic of Moldavia, offering on this market its entire range of research and marketing consultancy services. GfK Romania started exploring the […]
RECMA released Global Report Network Diagnostics; Media Investment (the group) mentioned in the report
RECMA (Research Company Evaluating the Media Agency Industry) released on Monday its Global Report Network Diagnostics, that consists in an aggregation of the qualitative evaluations that cover 46 countries (Croatia and New Zealand newly […]
BRAT: Romanian print, radio, online and OOH advertising in 2012 – Euro 656M
Romanian print, radio, online and OOH advertising reached to a total rate card value of Euro 656M, according to a BRAT study. Standard/barter advertising represented almost 71% of the total […]
GfK Romania: Internet usage in Romania increased 8% in 2 years
GfK Romania made a study on internet consumption habits in Romania between 2010-2012, with the results showing that almost half (48.7%) of people aged over 15 years old used a […]
Gartner: Worldwide mobile advertising revenues to reach $11.4BN in 2013
Worldwide mobile advertising revenue is forecast to reach $11.4BN in 2013, up from $9.6BN in 2012, according to Gartner, that estimates worldwide revenue is estimated to reach $24.5BN in 2016. […]