Golden Drum: How do shortlists look alike for Romanian agencies?

Leo Burnett & Target (10)

• Film – “Bucovina – “The Shaolin Monk“, “Bergenbier – Discussion”, “Samsung – The Male Goat” and “Samsung – The Date”
• Digital – “Bergenbier Man’s Day Serenade” (Bergenbier)
• Integrated communication – “O.B.R. – The Organization of Romanian Men” (Bergenbier)
• Digital campaigns – “Unfiltered vs Fresh” (Bergenbier)
• Events – “Antipa – Open Leashes Day”
• New or innovative – “Second Life” for Gsp
• Innovative campaigns – “Second Life” for Gsp

Ogilvy&Mather Romania (9)

• Film – “Creepy Bunny”, “Creepy Bunny 2”, “Creepy Bunny 3”
• Press – “Volcano”
• Outdoor – “Volcano”, “Finger”, “Joint” and “Bishop”
• Radio – “Slowlz Gonzales”

Cohnandjansen JWT (8)

• Film – Aqua Carpatica “Vote for purity”
• Integrated communication campaigns – Aqua Carpatica “Vote for purity”
• Public relations  – Aqua Carpatica “Vote for purity”
• Outdoor – “Nissan Snowboard”
• New or Innovative – “Nissan Snowboard”
• Integrated communication – “Arthur Verona Billboard”
• Public relations – “Arthur Verona Billboard”
• Innovative campaigns – “Arthur Verona Billboard”.

GMP Advertising (8)

• Film – “Dolce Sport Euro”, “Dolce Sport Olympics”, “Dolce Sport Tennis”
• Press – “The Gold Nugget” and “The Flea” (Romtelecom)
• Integrated communication campaigns – “bauMax Moustache”
• Public Relations – “The journey of the ball” and “Flame of democracy”.

Next Advertising (7)

• Film – “You are not on target” (Biz Days event by Biz Magazine) and “Save more”
• Press – “Blind” and “Stain Removal”
• Direct communication – “Light sensitive”
• Design of Brand & Corporate Identity – “Climate change calendar”
• Events – “The Green Bike Lane”.

Papaya Advertising (6)

• Film – “Save Rosia Montana – Dragos Bucur” and “Save Rosia Montana – Maia Morgenstern”
• Outdoor – “Kayak Canoe”, “Athletics” and “Gymnastics”
• Design of Brand & Corporate Identity – “Greek Goddesses”.

Draftfcb Romania (6)

• Press – “Marat”, “Japanese” and “Vermeer”
• Digital – “Put Your Love On The Map“
• Digital Campaigns  – “Put Your Love On The Map”
• Events – “Launch of the Partypeds”

McCann Erickson Romania (5)

• Digital – “Romanians are smart” (ROM, Kandia Dulce)
• Integrated – “Romanians are smart” (ROM, Kandia Dulce)
• Direct campaigns – “Romanians are smart” (ROM, Kandia Dulce)
• Digital campaigns – “Romanians are smart” (ROM, Kandia Dulce)
• Public relations – “Romanians are smart” (ROM, Kandia Dulce)

Saatchi&Saatchi Romania (5)

• Radio – “Motivational GPS / 300”, “Motivational GPS / Braveheart” and “Motivational GPS / Gladiator” (Toyota)
• New or innovative – “Repetition” for Autism NGO Horia Motoi
• Q-Integrated – “Repetition”

Hyperactive (5)

• Digital – “Green Lemon Take-over”
• Mobile – “Orange Antipa Explorer” and “Orange Graffiti Explorer” (Orange Explorer for Orange Romania))
• Digital campaigns – “Beck’s bottle charmer”
• Mobile campaigns – “Orange explorer”.

Frank Communication (5)

• Digital – “Skoda Citigo Microwebsite”, “Skoda Citigo Digital Banners” and “Skoda Citigo Digital Games”
• Digital campaigns – Skoda Citigo Digital Campaign
• Mobile – “Skoda Citigo Mobile Campaign”.

Arsenoaiei &Matasel (4)

• Outdoor – “Change the city with creativity” (Grolsch)
• New or innovative – “Change the city with creativity” (Grolsch)
• Integrated communication campaigns – “Experience Hotel” (Grolsch)
• Innovative campaigns – “Experience Hotel” (Grolsch)

Senior Interactive (3)

• Digital – “The history of communism” and “The Monster from Quietown”
• Mobile – “Animest Catch the Sheep”.

Paradigma Communication Agency (3)

• Design of Brand & Corporate Identity – Calendar “Advertising Tongue-twisters-2012” and “Brand Wonderland”
• Integrated communication campaigns – “Promotional Campaign’2011 for the TRUST National Bank”.

Publicis Bucharest (3)

• Press – “Elevator” and “Dinner” executions (Oral B)
• Integrated – “Your last journey”.

Webstyler (3)

• Digital – “The Outlander Adventure” (Mitsubishi Outlander)
• Digital campaigns – “See beyond limits”
• Public relations – “See beyond limits”.

Joint Communication (3)

• Press – “Indifference” for Oncology Center and Hospice Center
• Innovative campaigns – “Find me” and “Indifference”

G2 Romania (2)

• Film – “DaKINO Short Film Festival”
• Digital campaigns – AVON “Space for me”.

Propaganda (2)

• Film – “Insane! How rockers paint in Regie with their hair!“
• New or Innovative  – “The Fake Job Fair“.

MRM Worldwide (1)

• Digital – “Manager SRL” (Vodafone)

Oxygen PR (1)

• Public relations – “Olympus Dairy Industry – Light in the Dark – PR campaign”.

Kaleidoscope Proximity (1)

• Direct communication – “Tune in“.

Raluca Andreica (1)

• Film – “You think? You know!”.

APP&GO MOBILE (1)

• Mobile – “Vrancea Earthquake Alert”