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The first edition of the Women in Marketing CEE Awards celebrated performance in marketing

Grapefruit and UNTOLD – from record to record or how to sell 40,000 passes for the next edition in just a day

Cresta Awards reveals its 2026 “Of The Year” winners

Animax opens a new store in Chitila Retail Park

Romanian Creative Week X Bucharest 2026 opens the conversation about the future of the creative industries and art journalism, and explores the present through dance and cinema

ITA Airways reframes its brand positioning with global “Simply Italian” platform and Sharon Stone

BBDO, back on Romanian market, now with The Group

pDOOH Isn’t Digital Programmatic. WOO’s Global Study Shows Why — and the Numbers Are Striking.

Ulrik Rasmussen joins Mediascope’s agency Board

Cresta Awards 2026: Independent agency Try takes both Grand Prix for IKEA

Author: Cristina Blanaru

1400+ entries for the inaugural edition of Lions Health

Lions Health, new global annual awards and Festival honoring the best in creative healthcare communications, reistered this year, for the inaugural edition, 1423 entries from 49 countries. Entries have been accepted into […]

June 3, 2014 Cristina Blanaru Creativity, Festivals & Awards

Total PR takes over Romanian Zonga music service PR account

Romanian PR agency TotalPR handles, starting May, complete communication consultancy and media relations services for Zonga, the biggest online music service in Romania, launched in 2012. With this new client, TotalPR continues […]

June 2, 2014September 23, 2014 Cristina Blanaru Business, PR

Goodby Silverstein & Partners cracked the Fart Code with a new app

Goodby Silverstein & Partners created the “Fart Code” app and released it on the iTunes store, as it is aimed to promote kid’s health and science education and everyone knows that there’s some smart science […]

June 2, 2014 Cristina Blanaru Ads, Creativity

Armada and Save the Children Romania  campaign for taxes redirection – a success

Romanian agency Armada got involved in making the online component for 2% Save the Children campaign in Romania, aiming to redirect 2% of people’s income taxes redirected to Romanian maternity hospitals. Armada […]

June 2, 2014 Cristina Blanaru Ads, Creativity, CSR

ICEEfest: The main themes

ICEEfest transforms Bucharest again into the capital of CEE’s internet. The event will take place next week, on June 12-13, Grand Cinema & More Baneasa Shopping City, where over 2,000 […]

June 2, 2014September 23, 2014 Cristina Blanaru Creativity, Digital & Media, e-Commerce, Start Up

Alina Bratu takes over Pro TV’s communication in Romania

Alina Bratu, former Corporate Affairs Manager & Senior Brand Manager URBB / Tuborg in Romania, took over the management of Pro TV’s communication on Romanian market, starting June 1st. Alina took over […]

June 2, 2014September 23, 2014 Cristina Blanaru Business, People

JCDecaux sends out huge bills for advertising on Street View

JCDecaux is nowadays investing in digital and has a whole new range of digital features and new technologies for billboards. To obtain presentation meetings to inform Belgium’s most important advertisers about […]

June 2, 2014June 9, 2014 Cristina Blanaru Ads, Creativity

 Brands&Bears Romania wears Harmont&Blaine

Brands&Bears Romania communicated locally the launch of the first Harmont&Blaine store in Romania. The strategy made by the agency for the premium-casual brand aims to increase Harmont & Blaine awareness in Romania, […]

May 29, 2014 Cristina Blanaru Creativity

Golden Drum – open for entries and delegate registration

Now open for entries and delegate registration, Golden Drum is one of the most important advertising festivals in Europe, a four days event organized by Slovenian Advertising Chamber. The festival reached […]

May 29, 2014 Cristina Blanaru Creativity, Festivals & Awards

Harley-Davidson’s communication account in Romania, handled by The Practice

Romanian The Practice handles, since April, the communication duties for Harley-Davidson in Romania, offering to the company strategic communication services, PR actions’ development and implementation and social media services, all to […]

May 29, 2014May 30, 2014 Cristina Blanaru Business, PR

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