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D&AD appoints 26 new ambassadors in 10 Countries

LANEIGE appoints Jung von Matt HANGANG for global Bouncy & Firm Serum campaign

Legal AI Legora got Jude Law to front its global brand campaign

LOT Polish Airlines is celebrating the 10th anniversary of its route from Warsaw to Cluj-Napoca

Anca Teletin, Grapefruit: “Creativity is not just a skill that you have, it’s a thinking pattern, and the way you approach life and solve problems”

Wave office building in Gdańsk recertified as an “Object Without Barriers”

Monta acquires Vourity’s charge point management software contracts from ABB E-mobility in the Nordics

Contagious Radar 2026 reveals the key trends set to shape culture and marketing in the year ahead 

BBH books LastMinute.com

Schwarzkopf – Official Hair Partner for Mercedes-Benz Bucharest Fashion Week

Category: Branding

Photo by Karly Santiago on Unsplash

Romanian PR agency The Public Advisors adds city branding to its competencies

Romanian PR agency The Public Advisors added to its competencies also city branding, after creating the visual identity manual for the town-hall of Botosani, town situated in the north of […]

March 5, 2015 Cristina Blanaru Branding, Business, PR

CarnationGroup ends rebranding, becomes Possible

The start of the year came with changes for CarnationGroup, with the agency adopting a new name, Possible, and a new logo. After a rebranding in two steps, Possible attacks stronger than […]

March 4, 2015July 13, 2015 Cristina Blanaru Branding, Business, Creativity

7th Superbrands edition in Romania to research perception over brands

The 7th edition of Superbrands program in Romania was launched and started with a new Superbrands Council including 25 business personalities and with a market research made in partnership with […]

February 26, 2015February 26, 2015 Cristina Blanaru Branding, Business

Co:lab 24 aims to help Romanian NGOs with communication strategies and proper branding

A Romanian initiative, Co:lab 24 is a 24 hrs marathon reuniting specialists from different sectors eager to use their abilities and competencies to contribute to a radical change of image […]

February 12, 2015July 13, 2015 Cristina Blanaru Branding, Creativity, CSR

AMPRO Design in 2014: 11 new brands in portfolio and 4 international awards

Romanian brand and packaging design agency AMPRO Design closed last year with seven new clients, a portfolio to which it added 11 new brands. Also, the agency received 4 international awards, the total […]

February 6, 2015July 13, 2015 Cristina Blanaru Branding, Business, Innovation

Rebranding and a new business concept introduced by Romanian personal development company Trainart 

Romanian personal development company Trainart, specialized in offering services to the corporate segment in Romania and abroad, refreshed its visual identity and introduced a new business concept. The company also introduced […]

January 20, 2015January 20, 2015 Cristina Blanaru Branding, Business

Chèque Déjeuner changes its identity, becomes Up Group

Starting mid-January, Group Chèque Déjeuner changes its identity and becomes Up Group. The new identity is consistent with changes within the group, which has grown from a product-based company to a global […]

January 14, 2015February 16, 2015 Cristina Blanaru Branding, Business, Marketing

New visual identity for Electrolux

Electrolux introduced a new visual identity for the company brand. Refreshing the iconic logotype and setting new distinctive standards for imagery and colors, the design is created to have more […]

January 14, 2015March 24, 2015 Cristina Blanaru Branding, Creativity

 Larisa Petrini leaves Saatchi & Saatchi PR; Radu Florescu takes over, rebrands agency as Centrade PR

After 12 years, Larisa Petrini leaves Romanian Saatchi & Saatchi PR, with agency’s management passing to Radu Florescu. Florescu will coordinate the team and the clients from a strategic perspective. In the same […]

December 17, 2014February 16, 2015 Cristina Blanaru Branding, Business, People, PR

Brandient rebranded Help Net drugstore network

Brandient was commissioned to rebrand Help Net, leader in the Romanian drugstore chain category, with over 150 outlets in urban areas, grew organically over the past two decades as one […]

December 6, 2014 Cristina Blanaru Branding, Business

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