Category: Branding
Romanian Storience opens London office
Branding agency Storience has expanded internationally by opening an office in London in late September 2014. The decision came after the successful completion of a rebrand in England. On this […]
The most promising Romanian brand program by Seed Consultants, at the 5th edition
“The most promising Romanian brand” program reached the 5th edition, which attracted companies from sectors like food, retail, pharma, fashion, beauty, IT&C and services from all over Romania. Between September 30-October […]
GfK launched GfK Brand Vivo
GfK launched GfK Brand Vivo – a new brand tracking system that uses relational intelligence, a more valid and sensitive way to monitor how consumers experience, connect to and engage […]
Cocoon Group Bucharest signed Salatini Junior Crackers’s design for Tymbark Maspex Romania
Cocoon Group Bucharest and Tymbark Maspex Romania worked together this summer on the design for Salatini Junior, Salatini snacks targeting kids. The brief asked designers to create an attractive universe for […]
Most beautiful pictures from Romania, on #DordeRomania, in a Samsung supported campaign
Over 2,700 photos with images from Romania were entered in #DorDeRomania campaign, made by Samsung Electronics Romania and the endorser Brad Florescu. The campaign ran on Instagram and Facebook and, in the […]
Romanian Print & Pack Forum: Romanian and international specialist to share innovative solutions for in-store communicaton
Romanian Euroexpo organizes, on September 24-27, new edition of Print & Sign fair, which will also include Print & Pack Forum, event focused on innovative solutions for in-store communication as […]
The Practice joins MSL, becomes MSLGroup The Practice
After years of collaboration, Romanian PR agency The Practice joined MSLGroup, Publicis Groupe’s strategic communications and engagement company. As part of this, the agency will change its name, becoming MSLGroup The Practice. MSLGroup is the […]
AMPRO Design, double awarded at A’Design Award 2014
Romanian brand and packaging design agency AMPRO Design was double awarded at A’Design Award 2014, competition that recognizes excellence in 105 categories and sub-categories of design. The awarded works were […]
Coca-Cola launches a new type of packaging on Romanian market
Coca-Cola Romania introduced on the local market an innovative packaging, which has up to 30% of its composition made up of plants. The new packaging, made with the PlantBottle technology, is used […]
When client’s products won’t sell, a solid brand might be missing from the equation
We’ve got a client with a problem. His Widgets won’t sell. He’s built a huge business based on selling Gaskets –he’s become number one Gasket producer in Russia, as a […]