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Stefan Sagmeister headlines D&AD Festival 2026

UK Packaging Pact launches to unlock progress in transforming packaging

BBH Funds Future Generation of Talent with Sixth Year of Barn

Effie Worldwide reveals the contenders for its 2025 Global Best of the Best Effie Awards

Pumpkin appoints former Interbrand VP Joe Stubbs as Chief Strategy and Transformation Officer

Dentsu Creative Italy launches new Birra Moretti campaign celebrating the authenticity of eating, the way we like it

EasyPay invests over €500,000 in 2026 for digitalize receptions in Romanian clinics

Mediascope contributes to the Mercedes-Benz Bucharest Fashion Week 26/27 experience through a digital ecosystem of integrated installations

D&AD appoints 26 new ambassadors in 10 Countries

LANEIGE appoints Jung von Matt HANGANG for global Bouncy & Firm Serum campaign

Category: Branding

Photo by Karly Santiago on Unsplash

Romanian Tourism Ministry changes the promotion vision for Romania’s national brand

Two years after the development of Romania’s tourism brand sparked heated discussions & debates and after some money were invested to promote the plan agreed upon back than, changes are yet […]

September 24, 2012October 10, 2012 Cristina Blanaru Branding, Business, Comm & Politics, Marketing

Hello Menthol signs Inspired’s rebranding

Hello Menthol made the rebranding for Inspired, beginners creativity contest. Inspired has, from this autumn, a new identity, that positions it as a main platform to launch young creatives in […]

September 20, 2012October 10, 2012 Cristina Blanaru Branding

Agricola Bacau has a new identity, made by BrandTailors

Agricola Bacau, one of the biggest chicken meat producers in Romania, ended a rebranding process and adopted a new corporate identity, that is different from the product one. The rebranding […]

September 18, 2012October 24, 2013 Cristina Blanaru Branding, Business, Marketing

Brandient-made logos, entered in LogoLounge Book

Brandient made logos were included in the latest LogoLounge Book. The two identities designed by Brandient featured in it are the logos for Ves and Patria credit, as agency informs. […]

September 11, 2012September 19, 2012 Cristina Blanaru Branding

real,- Hypermarket relaunched its own brand of sliced toasts

Real,-‘s own toast sliced bread was relaunched in 4 different pack variants (Classic, Integral, Graham and Rye). The bread is produced in Romania and its recipe was developed to fit  customer’s […]

September 10, 2012 Cristina Blanaru Branding, Marketing

UPDATED: Ogilvy Romania and PPD Romania launched Tazovsky Vodka on Romanian market

Ogilvy Romania and PPD Romania worked together to launch, on Romanian market, a new vodka brand and the 1st own brand in PPD’s portfolio, Tazovsky Vodka. A product based on […]

September 4, 2012October 5, 2012 Cristina Blanaru Branding, Business, Creativity, Marketing

Electrolux celebrates 50 years since launching its logo

Electrolux celebrates 50 years since launching its logo. Today’s logo was created in 1961, by Carlo Vivarelli (graphician from Switzerland) , following a competition in which were involved over 80 […]

August 23, 2012September 12, 2012 Cristina Blanaru Branding

Brandient designed the identity for Palas Iasi

Brandient designed the identity for the largest real estate project in South-Eastern Europe, Palas Iasi, “City within a city”. The opening event also meant a record, with 12,740 lanterns branded […]

August 23, 2012September 12, 2012 Cristina Blanaru Branding

Romanian Hippos, creatively involved with Open 15 Venice

Hippos is in charge with the creative part for the international artistic event Open 15 | International Exhibition of  Sculptures and Installations, organized in Venice, in September 2012. The Romanian agency won […]

August 22, 2012September 12, 2012 Cristina Blanaru Branding, Creativity

Brandient rebranded Romanian office supplier RTC

Brandient rebranded Romanian office supplier RTC, by conceptualizing the new brand platform and designing the new visual identity. Oresa Ventures acquired RTC at the end of 2011 and wanted to […]

August 14, 2012September 13, 2012 Cristina Blanaru Branding

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