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NEXXT AI Summit 2026: From Experiment to Business Value

Interbrand´s Best Global Brands 2026 – increased in brand value compared to 2025

Caroline Jaramillo, appointed Head of Fuse Colombia

Żabka Group delivers continued growth in 9M 2026, surpassing 13,000 stores and further improving profitability

From Price to Value: Secom® and Sonica Works Bring the Differentiating Criteria to the Forefront with the New “Secom® Standard” Platform

Bucharest hosts conference on Artificial Intelligence regulation and its impact on the economy

You know how many people enter your stores, but SIT-Mobil shows you how many walk past

„The Good Alpine Life” starts at 1.400 meters, a story by Sonica

IAA Romania Launches the “Sports Marketing Masterclass with Iulia Niculae-Cuciurean”, a Program Dedicated to Companies and Agencies Investing in Sport

The first edition of the Women in Marketing CEE Awards celebrated performance in marketing

Category: Creativity

Photo by Aaron Sebastian on Unsplash

23 Communication Ideas signs Carpatina’s relaunch campaign

After adding the mineral water producer in its clients portfolio, 23 Communication Ideas developed for Carpatina a relaunch campaign that starts this month and includes more TV ads, among which Health […]

July 10, 2013August 2, 2013 Cristina Blanaru Ads, Creativity

@WhereGoodGrows aims to become a central hub for sustainable communication

Thomas Kolster, Creative Sustainability Director, speaker and, not the last, author of Goodvertising, is also the moving force behind WhereGoodGrows (WGG), a platform that aims to centralize sustainable communication. The  platform aims […]

July 9, 2013August 2, 2013 Cristina Blanaru Creativity, CSR, Digital & Media, Marketing

Delikat, promoted in Romania with a campaign signed by Unilever and Grup Sapte

Unilever and Grup Sapte developed, for Romania, a promotional campaign for Delikat, offering consumers that buy Delikat products for at least RON 10 the opportunity to win one of the […]

July 8, 2013 Cristina Blanaru Creativity, Marketing

Catalin Dobre, juror in Single Channel Jury at Golden Drum’s 20th edition

Catalin Dobre, Executive Creative Director McCann Bucharest, is part of the Single Channel Jury at Golden Drum’s 20th edition, scheduled to take place on October 9-11, in Portoroz, Slovenia. Single […]

July 6, 2013July 15, 2013 Cristina Blanaru Creativity, Festivals & Awards

Kanal D, 2nd in top generalist TV’s websites, with help from Bakers Digital Communication

Two years after Kanal D and Bakers Digital Communication started working together, TV’s website continues to increase by 100% every year, reaching to a monthly traffic of over 1M unique […]

July 5, 2013July 6, 2013 Cristina Blanaru Creativity, Digital & Media, Media

Lidl Romania and Wave Xperience do mobile cooking

Lidl introduced the concept of “mobile kitchen” in its promotional activities and, together with Wave Xperience –  Events Management division of Wave Division -, built the 1st mobile kitchen on […]

July 5, 2013July 6, 2013 Cristina Blanaru Creativity

Publicis Bucharest’s Group Creative Director won a real Lion but also Leo Burnett Romania’s Cannes Predictions

Mihnea Gheorghiu, Group Creative Director Publicis Bucharest, won the Romanian Cannes Predictions, organized by Leo Burnett &  Target Bucharest, with a score of 1575 points from a total of 1820 […]

July 4, 2013July 15, 2013 Cristina Blanaru Creativity

Lowe&Partners attracted 4 new creatives in its team and appointed Manuela Gogu as head as Creative Departament

Maria Nagy and Andrei Munteanu are the 2 new copywriters that joined Lowe&Partners team this year, along with Victor Oprisan – Art Director and Manuela Gogu, that joined the team […]

July 3, 2013July 15, 2013 Cristina Blanaru Creativity, People

“When it matters for you”, repositioning campaign for Provident Financial Romania

Provident Financial Romania launched a brand repositioning under the slogan “When it matters for you”, campaign that will be declined on multiple marketing channels, including TV. The repositioning aims to […]

July 3, 2013 Cristina Blanaru Ads, Creativity

A “So Good” session for Bucharest students, from GolinHarris and KFC

“So Good patrol is watching your door! Show us you are a KFC fan, download the visual, stick it on the student residence’s door and KFC might surprise you with […]

June 30, 2013July 2, 2013 Cristina Blanaru Creativity, Guerilla, Marketing, PR

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