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NEXXT AI Summit 2026: From Experiment to Business Value

Interbrand´s Best Global Brands 2026 – increased in brand value compared to 2025

Caroline Jaramillo, appointed Head of Fuse Colombia

Żabka Group delivers continued growth in 9M 2026, surpassing 13,000 stores and further improving profitability

From Price to Value: Secom® and Sonica Works Bring the Differentiating Criteria to the Forefront with the New “Secom® Standard” Platform

Bucharest hosts conference on Artificial Intelligence regulation and its impact on the economy

You know how many people enter your stores, but SIT-Mobil shows you how many walk past

„The Good Alpine Life” starts at 1.400 meters, a story by Sonica

IAA Romania Launches the “Sports Marketing Masterclass with Iulia Niculae-Cuciurean”, a Program Dedicated to Companies and Agencies Investing in Sport

The first edition of the Women in Marketing CEE Awards celebrated performance in marketing

Category: Creativity

Photo by Aaron Sebastian on Unsplash

Propaganda, pro-bono campaign for Save Danube and Delta

Romanian agency Propaganda signs the pro-bono campaign for Save Danube and Delta Association, aimed to convince the general public to redirect 2% of the taxes they own to the state […]

May 22, 2013 Cristina Blanaru Ads, Creativity

Romanian media gave extensive attention to Eurovision 2013

The 58th edition of the European song contest Eurovision has been extensively debated in the media and has generated many controversies, according to a mediaTrust report that presents the musical event’s visibility […]

May 22, 2013June 12, 2013 Cristina Blanaru Creativity, Media

Brands&Bears signs the new Hochland Cottage Cheese image campaign

In the start of the year, Romanian agency Brands&Bears was asked to create the communication campaign for Hochland’s Fresh Cheese products range. The campaign includes a TV ad (30″), that […]

May 22, 2013June 12, 2013 Cristina Blanaru Ads, Creativity

Internet’s impact over TV industry and online ad campaigns efficiency, to be analyzed at ICEEfest

ICEEfest will analyze in detail, during the 1st day of the event, the impact internet and digital video content have over the development of TV industry. This is a sensitive […]

May 21, 2013June 12, 2013 Cristina Blanaru Digital & Media, Festivals & Awards, Media

Mega Image launched “Play with your inspiration” campaign, signed by McCann Bucharest

Mega Image launched “Play with your inspiration”, signed by McCann Bucharest. The agency took over the account in March 2013 and launched the campaign in the end of April. The […]

May 20, 2013June 12, 2013 Cristina Blanaru Ads, Creativity

Salar Kamangar, YouTube’s CEO, to be awarded Media Person of the Year at Cannes Lions

Cannes Lions will present, this year, The Media Person of the Year Award to YouTube’s CEO, Salar Kamangar. Founded in 2005, YouTube was acquired by Google the following year. Since […]

May 20, 2013June 12, 2013 Cristina Blanaru Festivals & Awards

Cabral and Puya, duelling in a new Lay’s campaign

Cabral Ibacka and Dragos Gardescu (Puya) are duelling in the new campaign “Come to Lay’s Duel”, a campaign signed by Graffiti BBDO and in which was involved a number of […]

May 17, 2013June 12, 2013 Cristina Blanaru Ads, Creativity

Mather Communication signs the newest Piraeus Bank campaign – ‘Offer with rewards’

Mather Communication signs the newest Piraeus Bank campaign – ‘Offer with rewards’ – , a continuation of the communication platform “In dialogue with you”, launched in the start of the […]

May 17, 2013June 12, 2013 Cristina Blanaru Ads, Creativity

Havas Worldwide ADDV Bucharest made the design and brand strategy for Jirov wines

Havas Worldwide ADDV Bucharest made the packaging design for 5 new wines in Jirov’s range, produced by Corcova Roy & Damboviceanu. The rural universe (with a retro tint) presented within […]

May 17, 2013June 12, 2013 Cristina Blanaru Branding, Creativity

ICEEfest “200 Seconds of Fame” – a chance for start-ups to present their business close to big names of digital world

ICEEfest – Interactive Central and Eastern Europe Festival – offers, this year, to the most dynamic and promising start-ups, the chance to go on the festival’s stage together with Google, Facebook, […]

May 17, 2013June 12, 2013 Cristina Blanaru Creativity, Events, Marketing

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