IAB study: Romanian online advertising on the rise again: 22 % in 2018 versus 2017
2018 was one of the best years for the online advertising in Romania, which posted a growth of 22% compared to the previous year, to RON 271,8 million, a first […]
Serviceplan Group changes legal status and implements Supervisory Board
As part of its international focus, the Serviceplan Group has changed its legal status with effect from the start of the new financial year. Since 1 July 2019, the agency […]
Zulu Alpha Kilo solves biggest skin issue in a small way for Consonant Skincare
With summer present everywhere, Consonant Skincare is celebrating the end of a pop-up store that helped Torontonians braze the dry days of winter and cold weather. The Hydration Hub, a […]
Zenith: Internet advertising will exceed half of global adspend in 2021
Although as internet ad market matures, Zenith projects growth to slow from 17 % to 9 % a year. Internet advertising will account for 52 % of global advertising expenditure […]
Lidl & Mullen tell the story of the Lidl House in Romanian city Sibiu
Culture, architecture, museums, traditions and food with real Romanian taste, that, for many of us, another international cuisine cannot equal: in 2019, all the roads lead to Sibiu, the first […]
Eglantina Becheru: Are you a 4D Creative?
An opinion by Eglantina Becheru, Creative Strategist Philip Morris International A friend once told me that with too much choice, all choices become equal. The world is full of amazing […]
Students from Danish School for Media and Journalism – 8 pencils at 2019 New Blood Award
This year, 6 teams from DMJX – Danish School for Media and Journalism scooped 8 pencils, including a Black one. That was unveiled last night, at D&AD’s gala that revealed […]
mortierbrigade turns extreme right posters into human rights posters
On the occasion of the Flemish Community Day, mortierbrigade and NGO for refugees’ rights “Vluchtelingenwerk Vlaanderen” recycled the Belgian extreme right-wing party election posters into printed portraits of refugees. On […]
D&AD announces 2019 New Blood Award winners
D&AD revealed the winners of their 2019 New Blood Awards at an electric ceremony that took place in London on Thursday night. 173 Pencils were awarded in total, with 3 […]
Ioana Zamfir, appointed Co-Creative Director MRM//McCann Romania
Starting July, Ioana Zamfir is the new Creative Director MRM//McCann Romania, a role she will share with Simona Suman, who is in the management team from MRM//McCann Romania since 2017. […]