Tag: campaign
In Romania, Pepsi gets on “+” with the new bottles
Pepsi launched a new range of packaging that promotes with a communication campaign under the tagline “Now I’m on +”. The campaign is the local adaptation of Pepsi’s global platform, Live […]
Diesel’s spring-summer campaign, under “We are connected” tagline
Nicola Formichetti’s vision as Artistic Director of Diesel continues to evolve with the campaign for Spring/Summer 2014. Building upon the viral and groundbreaking FW13 #Dieselreboot campaign, the team searched the […]
Romanian actor Florin Calinescu supports women drivers, in a campaign for Woman’s Day
Women driving cars in Romanian capital Bucharest are bound to be surprised from March 5th to March 8th as they will receive a gift that will improve their life in […]
Cif cleans Romania of negative messages targeting kids, in a MRM Romania / McCann Bucharest campaign
Unilever’s Cif brand launched, together with MRM Romania and McCann Bucharest, started a campaign that aims to clean the streets of aggressive messages and inscriptions, that can influence in a negative […]
Foodpanda launched an indoor advertising campaign in Bucharest’s Subway
foodpanda, food ordering platform supported by Rocket Internet, the biggest online business incubator in the world, launched an extensive indoor advertising campaign in Bucharest’s subway, aiming to make general public […]
2 new Paul bakeries in Bucharest, promoted by GolinHarris with a French touch
GolinHarris coordinate the launch of the newest Paul bakeries in Bucharest, situated in Romana Market and Promenada Mall, and ran a campaign that aimed to remind Bucharest inhabitants of Parisian […]
Rusu+Bortun and Local Colonial orchestrated a campaign to send parents in town for Valentine’s Day
On Valentine’s Day, Local Colonial challenged young people to offer their parents a present with benefits for both parties, in a campaign signed by Rusu+Bortun Brand Growers. Adolescents were able […]
UPDATED: Lay’s bet on 2 celebrities, Puya and Cabral, in its latest campaign in Romania
(adds info on the campaign from agency’s side) Cabral and Puya are starring in a new Lay’s campaign, “Lay’s comes with a super-pot, money in the bag and in the […]
Gav signs the most recent integrated campaign for Selgros Cash&Carry Romania
Romanian Gav signs the most recent integrated communication campaign for Selgros Cash& Carry Romania, a campaign that started in January, under the tagline “One way to solve it all”. The […]
Over RON 1M donated in December, in a charitable campaign for Hospice
Over RON 1M were donated by companies, in December 2013, in a charitable campaign aimed to help Hospice Casa Sperantei take care of people suffering from incurable diseases. The result […]